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Huahao Group Jinyu Diseño interior de un centro de ventas by Percept Design

Huahao Group Jinyu Diseño interior de un centro de ventas by Percept Design is a highly esteemed winner of the very prestigious 2020 A' Design Award de Oro in Diseño de Espacios Interiores y Exposiciones Competition Category.


OroInterior· 2020

Huahao Group Jinyu Diseño interior de un centro de ventas

by Percept Design

Client: Percept Design

A' Design Award de Oro Winner in Interior Category

19,259

Verified Award Winner

Verify Award Status for #98732

Colors

The Design

About Huahao Group Jinyu Diseño interior de un centro de ventas

Huahao Group Jinyu es un centro de ventas ubicado en Changsha, China, con una superficie aproximada de 1218 metros cuadrados. El interior combina líneas rectas y curvas, y mezcla formas rectangulares y cilíndricas. El negro, el blanco y el rojo son los colores principales, y los elementos en rojo acentúan la profundidad del espacio. Las líneas metálicas aportan una sensación de sobriedad, y una escalera sinuosa de forma geométrica conduce a la segunda planta. Se emplearon pinturas artísticas respetuosas con el medio ambiente para reducir el consumo de recursos naturales. La entrada sigue el esquema de una galería de arte y alberga una escultura inspirada en los libros.

The Recognition

About the A' Design Award de Oro

Huahao Group Jinyu Diseño interior de un centro de ventas ha ganado el A' Design Award de Oro, un reconocimiento inmensamente prestigioso concedido a diseños de primera categoría, maravillosos y sobresalientes. Los ganadores de Oro son creaciones sumamente innovadoras, visionarias y glamorosamente deslumbrantes que reflejan el prodigio, la sabiduría y la destreza de sus diseñadores. Se espera que Huahao Group Jinyu Diseño interior de un centro de ventas sea una invención muy elogiada, pionera y monumental que aporta un valor sin precedentes. Este diseño ganador del A' Design Award de Oro es un proyecto espectacular y respetado que beneficia enormemente y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Huahao Group Jinyu Diseño interior de un centro de ventas crea intensos sentimientos de deseo, despierta la pasión, fomenta la creatividad y nos fascina.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
City•Life•Art, a mild beauty in simplification. The sharp lines and curves contribute to the freedom and inclusiveness of the space while the mix-up of rectangle and column blends the masculinity and femininity. The elaborate materials, along with the harmonious mixture of cold and warm tones, are all integrated into lines and shapes. The entrance of the venue is featured with the pattern of an art gallery with a diminished commercial atmosphere, to deliver mildness in elegance and simplification in delicacy.
Dimensions & Packaging
About 1218 square meters
Tags
A: Ritual sense of art. B: Architectural interior texture. C: Environment-friendly
Production Technology
The designer constructs style by colors and demonstrates attitude towards life by space. Texture of materials and basic colors are used to describe life. Within a small space, people can seek the essence of their heart and life. The lively space curve provides a sense of flexibility. Minimum but not simple, beautiful and uncommon. The entrance sculpture is inspired by books, which are the ladder of human progress. Books intend to spread the beauty of culture to everyone. Communicate the beauty of culture to people.
Design Challenge
The decorative materials are partially abandoned in the design to leave room for conversations between space and visitors. The environment-friendly art paints are massively used for a purified space sense and a lowered consumption of natural resources. The winding stair, as the pivot to the second-floor space, is constructed in geometry to create a sense of surrealism.
Research
Perpetual black, white and red matching and well-designed space creation will make every inch of the building's skin bloom with the beauty in memory.
Inspiration
The beauty of architecture represents the beauty of space. Just like the beauty of the human body, no muscle doesn’t have its own purpose, no thread is superfluous and every detail fits in with human thought and human life.
Project Duration
The project is Located in changsha, China.
The project duration was from May,2019 to Sept,2019.
Operation Flow
The depth of the space is accentuated via the red set-ups. The calming and low-key metal lines represent a strong tension of space and an intensified restraint, a rich variation in extreme simplification and beauty. The mood and story are balanced by the use of different materials. The artistic atmosphere in the space makes it extremely comfortable. Every detail is full of designer’s intentions. The overall aesthetic creation also reveals the designer’s aesthetic accomplishment.
Team Members
Mr HuGuiHua
Image Credits
Image #1:#2#3#4#5 Photographer PERCEPTRON

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