Disainilahendus Toronto Lipulaev Teepood, mille autor on Studio Yimu, on kõrgelt hinnatud 2021 auhinna Hõbeauhind A' Design Award võitja konkursi kategoorias Siseruumide ja näitusedisain.
HõbeInterjöör· 2021
Toronto Lipulaev Teepood
disainer: Studio Yimu
Klient: Studio Yimu
Auhind Hõbeauhind A' Design Award kategoorias Interjöör
Kinnitatud auhinna võitja
Kinnita auhinna staatus disainile #108349Disain
Teosest Toronto Lipulaev Teepood
Kanada kõige elavamas kaubanduskeskuses on Studio Yimu värske puuviljatee poe kujundus. Lipulaevpoe projekt oli ideaalne kaubamärgi loomise eesmärgil, et saada kaubanduskeskuse uueks levialaks. Kanada maastikust inspireeritud Kanada Blue Mountaini kaunis siluett on kogu poe seina taustale trükitud. Idee ellu viimiseks valmistas Studio Yimu käsitööna 275 cm x 180 cm x 150 cm suuruse veskikujulise skulptuuri, mis võimaldab iga kliendiga täielikult suhelda.
Tunnustus
Auhinnast Hõbeauhind A' Design Award
Toronto Lipulaev Teepood on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Toronto Lipulaev Teepood peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Toronto Lipulaev Teepood on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.
Disaini taustal
Pressimaterjalid
Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.
- Unikaalsed omadused
- The flagship store is designed specifically for branding purposes as the location of the project is situated in Canada's busiest shopping mall - Eaton Centre. The store location is the first store situated outside of the subway on the first floor of the mall and is deemed as a prime location for this type of business. With a wide and welcoming entrance, the vision that the designer had in mind was to create a hotspot for shoppers to gather and meet.
- Mõõtmed ja pakend
- The floor area for the project is 139sqm. The designer used a 5mm wiggle board with a veneer finish as a backing of the ashwood slates. For the millwork, it was cladded and sculpted with locally sourced ashwood. The logo had been engraved into the solid surfaces facade at a 3mm thickness to allow light to penetrate through for a clearly lit sign. The overall solid surface and bulkhead are rounded off with thermal forming technique to create a harmonious combination throughout the store and the shopping mall.
- Sildid
- Studio Yimu, Interior Design, Commercial Design, Modern, Cafe Design, Flagship Store, Toronto, Canada
- Tootmistehnoloogia
- The project has 3 main phases of production the wall background, the millwork solid surfaces, and the entrance. Firstly, the wall background was built with blended ashwood slates and solid surfaces to foreshadow the harmonious silhouette of Canadian natural landscape. Secondly, the purpose of the millwork sculpture was to create 3 dimensional depth against the wall background, contributing a new customer experience. The handcrafted millwork is made with 100% locally sourced Canadian ashwood where the design pricisely carved and sanded off. Lastly, to maximize an open concept entrance, the designer used a clear yet minalmistic sinange to avoid disrupting the atmosphere and perception that the millwork and wall background provides.
- Disainiülesanne
- The millwork sculpture is particularly challenging to simultaneously mimic Canadian landscape and the shape of a mango in reflection of the store's most popular beverage. Particularly, it was difficulty in achieving the desired curves and form of the sculptures when finding the balance between the artistic element of the millwork piece and to create a functional seating area.
- Uurimistöö
- To adopt the new consumerism and provide authenticity of the brand's origin, the designer created the millwork sculpture as an ambiguous element to facilitate customers to have their own perception of the piece. Based on the market research of the brand, their target audience are ages from 16-30. The designer's goal of the millwork sculpture is not only to have a functional and aesthetic pleasing piece, but an interactive piece that works well with the target audience.
- Inspiratsioon
- Inspired by Canadian landscape, the project replicates the freeflowing silhouette of the famous Canadian blue mountain to create an unconventional and ambiguous seating area for a new customer experience. The most popular drink on the menu is the fresh mango slush where the designer similarly incorporates the outline of a mango into the concept featuring it as an interactive element that involves every customer. Panelled with ashwood throughout the store, it creates a clean and refreshing environment for customers to fuel up with a chilled beverage.
- Projekti kestus
- Project start May 2018 and completed in August 2018. Located in Toronto, Canada.
- Tööprotsess
- The freeform sculptures captures the first perception of the store. Against the wall background facade and the wall curvatures, it comfortably leads the customer's perception in a fluid motion through the store. The designer made with freeform sculpture as a unconventional yet ineteractive seating area but also to organize and direct customer traffic.
- Meeskonnaliikmed
- Ryan Chung
- Piltide autorid
- Image #1: Eric Lau 2019
Image #2: Scott Norsworthy 2019
Image #3: Scott Norsworthy 2019
Image #4: Scott Norsworthy 2019
Image #5: Scott Norsworthy 2019
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