Hõbe Pakend · 2021
Cascahuin Tequilapudel
- Hõbeauhind A' Design Award 2021 in Pakend
- CLIENT: Tequila Cascahuín
- Estimated Number of Design Views: 15,294
- Verification code 0A0BDF382A · Verify this award
Colors
About Cascahuin Tequilapudel
Cascahuin on tequila jaoks kavandatud pudel. Pudeli suudme, rõngast ja kaela on muudetud nii, et sulgemissüsteem töötab korkkorgiga. Brändi ikoon on kantud kõrgreljeefina pudeli kaelale, mis annab pakendile iseloomuliku pitseri. Klaasanum on toodetud puhumisvormimise teel, kus põhimaterjaliks on naatrium-kaltsiumklaas. Kork on valmistatud valitud looduslikest korgigraanulitest, mis on värvitud toidukvaliteedis taimsete pigmentidega. Pudeli mõõtmed on 70 x 70 x 260 millimeetrit. Disain ammutab inspiratsiooni Hispaania-eelsest käsitööst, materjalidest ning tähtede lugemisest.
About the Hõbeauhind A' Design Award
Cascahuin Tequilapudel on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Cascahuin Tequilapudel peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Cascahuin Tequilapudel on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.
Press Kit
- Unique Properties
- The process of developing the customized package consisted of making modifications to the mouth, ring, and neck of the bottle so that the sealing system works by means of a cork stopper, in addition to placing the icon designed for the brand in high relief on the neck of the bottle, which gives it a subtle strength and characteristic seal of the package.
- Dimensions & Packaging
- the dimensions of the packaging are as follows:
70 mm x 70 mm x 260 mm - Tags
- design, product design, graphic design, art direction, tequila, bottle, visual design
- Production Technology
- The production process of the glass container will be carried out by blow molding. The standardization of the base material considers its base in sodium-calcium glass.
For the stopper - cork is produced a type Spark, developed to measure, using selected natural cork grains and inked with food grade vegetable pigments. - Design Challenge
- One of the obstacles that we presented in the development of the bottle was the manufacture in blown glass, since it was very important to have the details with quality and fineness as well as the cork carved in stone.
- Research
- The graphic identity of Tequila Cascahuín was developed from the conceptualization of three elements that affect the agricultural processes of the blue agave: the earth, the stars and time.
To talk about the earth, pastel pigments were used for the development of the graphic variables, reading the accidents and qualities of this material; like the one that decomposes organically achieving pulverization, silences and tonalities of earthy sensations.
The game with the stars invites to conceive the cycles of cultivation as a rhythm that frames the agave landscape in nights and days, crickets and cicadas, rain and sleep.
Determine the auspicious times, of planting, cultivation and harvest.
Time marks the fullness and aging, which is represented by a bowl, a small cup with a concave shape made of clay, guaje or wood; used by our pre-Hispanic ancestors. The symbol of the bowl represents the matrix, the origin. In our ancestral tradition, the jícaras and vessels were used mainly as containers for water and food, they are the guardians of life over time. - Inspiration
- The inspiration comes from our pre-Hispanic ancestors, their crafts, their materials and the use of the stars for each decision making
- Project Duration
- The project started in April 2020 in Mexico and finished in September 2020 in Mexico
- Image Credits
- All photos: Irving Jimenez & Humberto Vanhuten
