BSTN Raffle Tossukarp by Ralf Kauffmann is a highly esteemed winner of the very prestigious 2021 Hõbeauhind A' Design Award in Reklaami, turunduse ja kommunikatsiooni disain Competition Category.

HõbeReklaam· 2021

BSTN Raffle Tossukarp

by Ralf Kauffmann

Client: Brainartist GmbH

Hõbeauhind A' Design Award Winner in Reklaam Category

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Verified Award Winner

Verify Award Status for #112712

Avasta kohe Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About BSTN Raffle Tossukarp

Ülesandeks oli Nike jalatsi märulikuju kujundamine ja tootmine. Kuna selles kingas on kombineeritud valge maonaha disain erkroheliste elementidega, oli selge, et märulifiguuriks saab moonutaja. Disainerid visandasid ja optimeerisid figuuri väga lühikese ajaga märulifiguuriks tuntud märulikangelaste stiilis. Seejärel kujundasid nad väikese looga koomiksi ja valmistasid selle kujundi 3D-printimisel kvaliteetse pakendiga.

The Recognition

About the Hõbeauhind A' Design Award

BSTN Raffle Tossukarp on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. BSTN Raffle Tossukarp peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. BSTN Raffle Tossukarp on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: At BSTN in Munich, the new Nike Air Max 90 New Species were available in the online shop. But not only that: The Sneaker Freaks could apply for the purchase option of one of the 25 12″ limited edition figures in the New Species design plus an elaborately designed collector’s showcase in comic style at the Raffle on the BSTN website.

But who has to be commissioned with the design and production of such a special edition? Best an agency with 20 years of experience in things like timing madness, production world saving and – Nike; just Brainartist.

From the scribble on the after-briefing pizza napkin to the rather elaborate production and delivery it took 4 hissing weeks – then the snake charmers of Brainartist had once again satisfied the eternal sneaker freak greed for a worldwide super-rare collector’s item.

And because this pack with the new Nike sneakers is only available 25 times worldwide, this limited BSTN special edition powered by Brainartist has already become a super rare collector’s item on the scene.
Dimensions & Packaging: Hero: 30cm
Box : 40cm
Tags: 3d Printing, Packaging, Design, Raffle, Limited Edition,
Production Technology: 3D-Printing for Figure
Plastic and cardboard for the Box
Design Challenge: Timetable from idea to delevering: 6 Weeks
Research: The figure was sketched and further developed. Then it was built in 3D so that it could be produced with a 3D printer. The packaging was also planned in 3D to fit exactly and provided with illustrations on a cardboard sleeve.
Inspiration: By the design of the Sneaker with Snakedesign.
The Figure is inspired by Marvel Heros with animal elements and the Shoe with light Grey Snake Pattern.
Project Duration: The project started with a call from the customer and the photo of the nike shoe with the wish to create something extraordinary. From this point until the launch we had 6 weeks for the idea, realisation and delivery of the figures to the winners of the raffle.
Team Members: Ralf Kauffmann
Martin Stüwe
Chris Maier
Image Credits: Copyright by Brainartist, Nike and BSTN.