VB Home Kaupluse Disain by Martin Chow is a highly esteemed winner of the very prestigious 2021 Pronksauhind A' Design Award in Siseruumide ja näitusedisain Competition Category.

PronksInterjöör· 2021

VB Home Kaupluse Disain

by Martin Chow

Client: Hot Koncepts Design Ltd.

Pronksauhind A' Design Award Winner in Interjöör Category

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Verified Award Winner

Verify Award Status for #115893

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Colors

The Design

About VB Home Kaupluse Disain

See on esimene Villeroy ja Bochi koduteenuste pood (VB Home) Hiinas. Kauplus asub renoveeritud piirkonnas, mis varem oli tehas. Disainer pakkus interjööridesse välja teema "Kodu armas kodu" lähtudes VB toodete rakendusest ja euroopalikust elustiilist. Disainer kulutab palju aega VB-toodete ajaloo ja erinevate tüüpide mõistmisele. Pärast vestlust kliendiga nõustusid lõpuks kõik sisekujunduse teema "Kodu armas kodu".

The Recognition

About the Pronksauhind A' Design Award

VB Home Kaupluse Disain on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. VB Home Kaupluse Disain peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. VB Home Kaupluse Disain rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It is the first shop for Villeroy & Boch home servies (VB Home) in China. The shop ia located in renovation area, it was a factory before. Designer proposed the them "Home sweet home" to the interiors based on the application of VB products and European lifestyle.
Dimensions & Packaging: The shop is around 1000 square meter.
Tags: #shop, # VBhome, #Villeroy&Boch, #Homesweethome, #interior, #hotkoncepts, #martinchow
Production Technology: Wall paper, paint finish, tiles and stone are the main materials applied in the shop.This
Design Challenge: The hardest part of the design must be the limited construction budget, especially in very special year 2020. Lucky we have excellent products, so the main job for designer is highlight the products with theme "home".
Research: As it is the first shop for VB home, so designer must clearly understand history and product characters of Villeroy & Boch. It is famous German brand which started form 1748. Therefore designer really hope to bring German touch in the shop, in terms of lifestyle, taste and even smell.
Inspiration: Designer proposed the them "Home sweet home" to the interiors based on the application of VB products and European lifestyle. Therefore entry is very imporatant as it is the frist impression. Designer proposed lots of plant but no single product image to enhance the home theme. After entering the shop, the first thing we see is the home setting such as open kitchen, dinning and living areas with all VB products. Customers would feel relax to stay and select products in the shop.
Project Duration: The project started in April 2020 and finished in October 2020 in Shnaghai, China.
Operation Flow: This is the first shop for Villeroy & Boch home series (VB home) in China. Designer spend much time on understanding the history and different types of VB products. After the discussion with the client, finally all agreed the them "Home sweet home" for the interior design. Designer also hope to bring European lifestyle to all customers through the interior setting, use of open ceiling and even smell of the shop.
Patents: Copyright belongs to Hot Koncepts Design Limited.
Team Members: Martin Chow,
Yu Wen Xian,
Fang Ying
Image Credits: Photographer Kimi Guan.