Disainilahendus Noxx Bottle Design Pakendidisain, autor Res Zinniker

Disainilahendus Noxx Bottle Design Pakendidisain, mille autor on Res Zinniker, on kõrgelt hinnatud 2021 auhinna Hõbeauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

HõbePakend· 2021

Noxx Bottle Design Pakendidisain

disainer: Res Zinniker

Klient: Eisbock Brewery Zug, Switzerland

Auhind Hõbeauhind A' Design Award kategoorias Pakend

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Värvid

Disain

Teosest Noxx Bottle Design Pakendidisain

Äsja asutatud Eisbock õlletehas tellis graafikdisainerilt ja illustraatorilt Res Zinniker pakendidisaini. Lähtepunktiks oli nimi Noxx ja must pudel. Disain trükiti otse klaasile ning lisaks valgele valiti igale tüübile eriline värv. Loodi tume kui öö (Noxx) seeria õõvastavate olenditega, mis ergutavad kujutlusvõimet.

Tunnustus

Auhinnast Hõbeauhind A' Design Award

Noxx Bottle Design Pakendidisain on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Noxx Bottle Design Pakendidisain peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Noxx Bottle Design Pakendidisain on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: The newly founded Eisbock brewery asked the graphic designer and illustrator Res Zinniker for a packaging design. The starting point was the name NOXX and the black bottle. The design was printed directly on the glass and a special color was selected for each type in addition to white. Dark as night (NOXX), a series with eerie creatures that stimulate the imagination was created.
Mõõtmed ja pakend: Longneck Beer Bottle, Height 226.5mm, circumference 189mm, printable area 189x79mm.
Sildid: Craftbeer, Screenprint, Bottle, Switzerland, Creepy, Creatures
Tootmistehnoloogia: Screen printing on glass.
Disainiülesanne: The exchange of ideas with the customer side was quite easy and we quickly agreed on the direction we were taking. The hardest part was to convey the uncanny feeling onto the bottle. Much work has been done on the details of the creatures and various variants have been discarded.
Uurimistöö: In the beer industry in particular, a new product is about attracting attention. There's no point in packing an excellent beer in a mediocre design. The client's demands were clear - they wanted both at an excellent level. In the research, the stories of H.P. Lovecraft emerged with its eerie world. This feeling was to be transferred to the packaging. There was a lively exchange with the customer, where various monsters were discussed and many sketches were sent back and forth. The realization took place with Clip Studio Paint and Adobe Illustrator.
Inspiratsioon: H.P. Lovecraft and other characters from comics and illustration books. Thomas Ott inspired me to illuminate the motifs darkly and eerily.
Projekti kestus: The project started in January 2017 in Zug, Switzerland and ended with the completion of the entire series in June 2018.
Tööprotsess: The packaging must immediately attract attention and stick with the consumer as name and appearance.