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Tralock Lukupakend by Bakhtiyar Baimurzayev
Tralock Lukupakend by Bakhtiyar Baimurzayev
Tralock Lukupakend by Bakhtiyar Baimurzayev
Tralock Lukupakend by Bakhtiyar Baimurzayev
Tralock Lukupakend by Bakhtiyar Baimurzayev

Pronks Pakend · 2022

Tralock Lukupakend

by Bakhtiyar Baimurzayev

  • Pronksauhind A' Design Award 2022 in Pakend
  • CLIENT: Bakhtiyar Baimurzayev
  • Estimated Number of Design Views: 12,654
  • Verification code 64D495F09E · Verify this award
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Colors

About Tralock Lukupakend

Tralock on pakend, mis on loodud reisikohvri luku jaoks. Karp on kujundatud väikese kohvri kujuliseks, mis seob pakendi otseselt toote otstarbega. Nimi ühendab sõnad "travelling" (reisimine) ja "lock" (lukk), ning logos olev täht o on kujundatud võtmeaugu kujuliseks. Struktuur koosneb kahest kihist. Blisterkarkass hoiab lukku ja võtmeid paigal, kartongkiht aga kannab trükitud kujundust. Väljalõige võimaldab ostjal näha sees olevat toodet. Erksad värvid peegeldavad reisimise teemat ja aitavad pakendil silma paista.

About the Pronksauhind A' Design Award

Tralock Lukupakend on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Tralock Lukupakend peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Tralock Lukupakend rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Press Kit

Unique Properties
Tralock is a travel suitcase lock.
The packaging was created starting with the name and ending with the design of the packaging itself. It was created to stand out from the standard locks that do not have much design and to attract the attention of the buyers. The name is a mix of travelling and lock. The design itself is directly related to its purpose, it is made in the form of a suitcase.
Dimensions & Packaging
Width 100 mm x Depth 25 mm x Height 143 mm
Tags
packaging design, box, professional, travelling, lock
Production Technology
The box is made of two layers, the first is blister core to fix the lock and the keys inside, and the second one is a cardboard to show the design itself.
Design Challenge
The main challenge was to combine the design idea of the "suitcase" with the product, while keeping the simplicity of packaging assemblance.
Research
The market research was carried out to create brand concept that would stand out among the competitors and draw attention of the potential buyers. Together with this, iconographic elements were created and thought out to represent the travelling theme.
Inspiration
The task was to do something extraordinary with a packaging that manufacturers do not usually design.
The main idea is simple. Traveling is something that brings emotions, moments and bright colors to people's lives. The execution of the design in these colors conveys this idea in a full way. All elements are thought in a travelling style, and the letter "o" in the logo in a form of lock hole.
Project Duration
Duration: September-December, 2020
Location: Kazakhstan
Operation Flow
The box as a whole is a simple and straightforward travel element. The inner part of the blister fixes the product itself, the lock and the key, while the whole structure is made in the way that the consumer can see the product through the diecut. The blister layer is glued to the cardboard layer and when collecting the box, the consumer gets the feeling that he is holding a small suitcase in his hands.
Patents
Copyrights belong to Bakhtiyar Baimurzayev
Image Credits
All images Credits to Bakhtiyar Baimurzayev

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