The Wine Barrel Classic Pakend by Antonia Skaraki is a highly esteemed winner of the very prestigious 2022 Rauaauhind A' Design Award in Pakendidisain Competition Category.
RaudPakend· 2022
The Wine Barrel Classic Pakend
Client: The Wine Barrel
Rauaauhind A' Design Award Winner in Pakend Category
Verified Award Winner
Verify Award Status for #129344The Design
About The Wine Barrel Classic Pakend
Disainerid esitasid veinifaadi selle loomulikus keskkonnas – faadis. Kasutati veinidegustatsiooni koode (kelder, faadid, vood) ja murdsid pudeliveini stereotüüpe, disainides pakendi nii, et The Wine Barrel edastab otse faadist võetud veini kvaliteeti ning pöörab ümber väljakujunenud arusaama, et hea vein saab eksisteerida vaid klaaspakendis.
The Recognition
About the Rauaauhind A' Design Award
The Wine Barrel Classic Pakend on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. The Wine Barrel Classic Pakend peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. The Wine Barrel Classic Pakend on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- A fine wine isn’t necessarily a bottled wine. This was the core of the challenge; to reverse the established idea that quality wine can only exist in a glass container and to bring down the perception that good wine is an unreachable and elitist hobby that can only be enjoyed within a wine expertise context.
A new wine category came up, The wine out of the box, which is the notion of moving wine from the big barrel to a smaller barrel so as to not lose its natural habitat. - Dimensions & Packaging
- Carton paper, aluminium bag, plastic tap / 17cm Width 14 Height 20,6 cm depth / Hexagonal carton bag
- Tags
- Wine Barrel, wine, Packaging, Design, Barrel, cellar, out_of_the_box
- Production Technology
- TheWineBarrel was made out of cardboard and it’s easily recycleable.
- Design Challenge
- A fine wine isn’t necessarily a bottled wine. This was the core of the challenge; to reverse the established idea that quality wine can only exist in a glass container and to bring down the perception that good wine is an unreachable, elitist hobby that can only be enjoyed within a wine expertise context.
- Research
- Using creativity to democratize the art of wine tasting provided us with an amazing challenge, making the design of TheWineBarrel’s shape the highlight of this project.
- Inspiration
- TheWineBarrel maintains a visual representation of a wine’s natural home, while simultaneously democratizes the process of wine tasting, bringing it down from a crème de la crème ritual to a laid back evening with friends experience. Aside from its appearance, the symbol for this new, shared experience was enforced with the way the wine is served, with the use of a tap on the package.
- Project Duration
- The Project Started in October 2020 in Athens and is still ongoing.
- Operation Flow
- TheWineBarrel offers an easy to carry handle, allowing it to become a perfect gift for visiting friends or family, while its tap makes serving as simple as pouring water on a glass.
- Team Members
- Greative Director: Antonia Skaraki
Art Director: Andreas Deskas
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