Unique Me Viinamarjade pakend by Agilis Design Graphic Design

Unique Me Viinamarjade pakend by Agilis Design Graphic Design is a highly esteemed winner of the very prestigious 2022 Pronksauhind A' Design Award in Pakendidisain Competition Category.

PronksPakend· 2022

Unique Me Viinamarjade pakend

by Agilis Design Graphic Design

Pronksauhind A' Design Award Winner in Pakend Category

10,739

Verified Award Winner

Verify Award Status for #131506

View at A' Design Award Press Release Award Badge

Colors

The Design

About Unique Me Viinamarjade pakend

Unique Me on viinamarjade pakendamiseks loodud papist karpdisain. Disain põhineb ideel, et maailmas pole kahte täpselt ühesugust inimest välimuselt, mõtetelt, iseloomult ega žestidelt. Käsitsi joonistatud illustratsioonid annavad viinamarjadele lihtsad näojooned, mistõttu esitatakse puuvili omanäoliste isiksuste rühmana. Värske värvipalett ja lihtne kujundus toetavad seda teemat. Hiina värske puuvilja turg on äärmiselt konkurentsitihe ning kasutab sageli lihtsaid puuviljafotosid või taluvaateid. Unique Me eesmärk on silma paista ning luua klientidega emotsionaalne side.

The Recognition

About the Pronksauhind A' Design Award

Unique Me Viinamarjade pakend on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Unique Me Viinamarjade pakend peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Unique Me Viinamarjade pakend rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: We built up an emotional connection with the customer through the use of the hand-drawn emoji-like grape illustrations, fresh color palettes, and pure layout.
Tags: Grapes, Fruit, Design, Creative, Packaging, Illustration, China, Shenzhen
Production Technology: Paper Carton
Design Challenge: Though the fresh fruit market is highly competitive in China, is full of packaging with some plain photos and illustrations picturing the fruit or farm landscape. So we need to think of a way to stand out from these.
Inspiration: We can not find two same people in the world, the looks, thoughts, characters, gestures, making them different from each other. For showcasing the uniqueness and specialness, we came up with an idea to think of the grapes as people through the use of hand-drawn emoji-like illustrations.
Project Duration: The project started in April 2020 and finished in May 2010 in Shenzhen, China, and was on sale in the Chinese market in Jun 2010.
Operation Flow: We can not find two same people in the world, the looks, thoughts, characters, gestures, making them different from each other.
For showcasing the uniqueness and specialness of this kind of grapes and built up an emotional connection with customers, we came up with an idea to think of the fruit as people through the use of hand-drawn emoji-like illustrations.
Team Members: Designer: Yanxing Lai
Designer: Shixian Qiu
3D Rendering: Kai Chen
Creative Director: VJ Pan
Image Credits: Photo Credit: Guibin Ji