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Gatorade GX Patch and APP Mobiilirakendus by PepsiCo Design and Innovation

Gatorade GX Patch and APP Mobiilirakendus by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2022 Hõbeauhind A' Design Award in Mobiiltehnoloogiate, rakenduste ja tarkvara disain Competition Category.


HõbeMobiil· 2022

Gatorade GX Patch and APP Mobiilirakendus

by PepsiCo Design and Innovation

Hõbeauhind A' Design Award Winner in Mobiil Category

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Verified Award Winner

Verify Award Status for #137260

Colors

The Design

About Gatorade GX Patch and APP Mobiilirakendus

Gx on personaalne hüdratsioonisüsteem, mis koosneb mobiilirakendusest, higiplaastrist ja korduvkasutatavast pudelist. Gx higiplaaster kinnitub küünarvarrele ja kogub ühe kõrge intensiivsusega treeningu ajal higi, et jälgida vedeliku- ja naatriumikadu. Gx rakendus skaneerib plaastri ja loob higiprofiili. Higiprofiili põhjal soovitab rakendus järgmiseks treeninguks hüdratsiooni- ja toitumisstrateegiaid. Kasutajale pakutakse üheksat Gx kapsli valemit erinevate süsivesikute ja elektrolüütide tasemega. Kapslid kasutavad vähem plastikut kui täielikult lahjendatud korduvtäidetamatud joogid.

The Recognition

About the Hõbeauhind A' Design Award

Gatorade GX Patch and APP Mobiilirakendus on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Gatorade GX Patch and APP Mobiilirakendus peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Gatorade GX Patch and APP Mobiilirakendus on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
For this elite hydration system, the reusable and customizable Gx bottle is key, working hand in hand with Gx pods. Available in nine different formulas, Gx pods contain differing levels of carbohydrates and electrolytes, which are suggested to the user by the Gx recommendation engine. The pods were also thoughtfully created with less plastic than fully diluted, non-refillable beverages.
Production Technology
The latest upgrade to the system is the new Gx Sweat Patch that completes the personalized hydration system. Until now, sweat testing was traditionally done in a lab using expensive equipment and skilled technicians, and therefore only accessible by top professional teams. Gatorade transformed this resource-intensive process into a method that is simpler, cheaper, and accessible to everyone by developing the Gx sweat patch. The patch is a next-level wearable that sticks to the user’s forearm and collects sweat from one high-intensity workout to track fluid and sodium loss. Then, the Gx App—designed to help athletes optimize workouts and track long term progress—scans it all. Using that unique sweat profile, it recommends hydration and fueling strategies for the next time the activity is performed, helping athletes optimize their workout and recovery.
Inspiration
Gatorade’s founding mission is rooted in an enduring commitment to maximizing athletic performance and helping athletes perform their best. We know that every athlete is unique and as a result has individualized needs in order to fuel peak performance. Customization and personalization are the next frontier of sports, nutrition, and sustainability.

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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