Disainilahendus Wit Teisendatav Kott, autor Teresa Chan

Disainilahendus Wit Teisendatav Kott, mille autor on Teresa Chan, on kõrgelt hinnatud 2022 auhinna Rauaauhind A' Design Award võitja konkursi kategoorias Moe- ja reisitarvikute disain.

RaudAksessuaar· 2022

Wit Teisendatav Kott

disainer: Teresa Chan

Klient: Kalón

Auhind Rauaauhind A' Design Award kategoorias Aksessuaar

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Värvid

Disain

Teosest Wit Teisendatav Kott

Wit on igapäevaseks kasutamiseks loodud teisendatav kott. Witti saab kanda viiel viisil: käekotina, õlakotina, üle õla kantava kotina, seljakotina ja pealmise sangaga kotina. Sujuv ja paindlik struktuur volditakse kokku ja lahti neljaks erinevaks siluetiks: volditud, struktureeritud, lodev ja laiendatud. Kaks reguleeritavat ja eemaldatavat rihma toetavad iga kandmisviisi. Kahte moodulit – igapäevast sisemist kotti ja sülearvutitaskut – saab kasutada koti sees või eraldi. Kott on valmistatud kaktuse-nahast, mis on kergekaaluline, vastupidav ja veekindel taimepõhine nahaalternatiiv.

Tunnustus

Auhinnast Rauaauhind A' Design Award

Wit Teisendatav Kott on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. Wit Teisendatav Kott peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. Wit Teisendatav Kott on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: The five-way WIT Bag is a multifunctional masterpiece to empower modern lifestyles by blending style, functionality, and sustainability. Designed to adapt and transform, it can be carried as a handbag, shoulder bag, crossbody, backpack, and top-handle. Its fluid and supple structure easily folds and unfolds for four iconic silhouettes: folded, structured, slouchy, and expanded. Featuring two customized modular add-ons: The Everyday bag insert and Laptop Sleeve are designed to pair perfectly or stunningly standalone. Crafted in Cactus leather, an innovative plant-based leather alternative.
Mõõtmed ja pakend: Width 370mm x Depth 115mm x Height 290mm. Weight: 900gr (only the WIT Bag. Up to 12 dedicated compartments for keys, bottles, laptop, etc.
Sildid: Modular bag, convertible bag, vegan bag, fashion design, female-founded
Tootmistehnoloogia: The fluid structure is achieved by manipulating the materials. The side frame is reinforced to maintain the shape. The main bag is constructed to drape and fold, creating a natural curvature. The material, Desserto Cactus leather, is a lightweight, durable, and water-resistant vegan leather alternative. Bag inserts fabrics are waterproof and lightweight.
Disainiülesanne: One of the biggest challenges is to overcome the transformative concept. The bag must be flexible, user-friendly, but durable in each independent form. We have tested multiple prototypes to achieve the ideal construction and outcome. The second challenge is working with innovative vegan materials. We have experimented with several plant-based options to ensure durability and performance before deciding on cactus leather. The material is only available in Mexico, and we have to navigate suitable partners with adequate expertise in working with such material.
Uurimistöö: We carried out in-depth market research to study and evaluate existing convertible handbags for women. We sent questionnaires to target audiences to study their current interaction with everyday bags, existing pain points, and possible solutions. With global events and changes to our lifestyles, users emphasize versatility and practicality in their everyday bags. We found out that plant-based leather alternatives are on the rise, and most of them are intrigued with such material.
Inspiratsioon: Inspired by Women In Tech and created by a Forbes Under 30 female founder, the WIT Bag blends design, functionality, & sustainability. Being an entrepreneur who is constantly in motion, I found myself struggling with heavy & bulky bags. Technology is constantly transforming our lives, but we are still compromising on style and function for our handbags. We aim to reimagine everyday bags to realise the best of both worlds, ethics & aesthetics, luxury & style. With remote working on the rise, the need for an alternative to a regular work bag became even greater. We strive to design a bag as multifaceted as our modern lifestyles.
Projekti kestus: The project started in August 2021 in New York and Hong Kong. The product launched in February 2022.
Tööprotsess: The bag is transformed by manipulating the shape and arranging the straps. The bag is structured when the bag insert is placed inside. The bag naturally slouches when the bag insert is removed, it can also be folded into a triangular top-handle bag. To carry as a backpack, the bag flaps can be expanded and secured by a zipper, and straps can be attached. The bag contains two adjustable and detachable straps for transforming different ways to carry.
Patendid: Patented. Patent filing number: 2219274.6M001. 2219274.6M002. 2219274.6M003. 2022. HONG KONG.
Meeskonnaliikmed: Designer: Teresa Chan
Piltide autorid: Photographer Media Studio Hong Kong Limited
Model Yana Basalaeva