Gujinggongjiu Alkoholi pakend by Sisi Don is a highly esteemed winner of the very prestigious 2022 Kuldauhind A' Design Award in Pakendidisain Competition Category.
KuldPakend· 2022
Gujinggongjiu Alkoholi pakend
by Sisi Don
Client: Gujingongjiu
Kuldauhind A' Design Award Winner in Pakend Category
Verified Award Winner
Verify Award Status for #137626The Design
About Gujinggongjiu Alkoholi pakend
Gujinggongjiu on Hiina kange alkoholi jaoks loodud pakendidisain. Disain esitab traditsioonilise draakonitoteemi digitaalses visuaalses stiilis. Klassikalise draakonivormi rasked jooned ja keerukad kõverad on lihtsustatud modernseks kujuks. Karp avaneb vasakult ja paremalt küljelt, paljastades mustri mitmes kihis. Kasutatud on helendava tindiga trükki, mistõttu draakonimuster jääb nähtavaks ka pimedas keskkonnas. Pakendi mõõtmed on 150 mm laiust, 110 mm sügavust ja 280 mm kõrgust. Eesmärk on värske visuaalne elamus ja nooruslikum brändikuvand.
The Recognition
About the Kuldauhind A' Design Award
Gujinggongjiu Alkoholi pakend on Kuldauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse esmaklassilistele, imelistele ja silmapaistvatele disainidele. Kuldvõitjad on ülimalt uuenduslikud, visioonilised ja glamuurselt pimestavad looming, mis peegeldab oma disainerite geniaalsust, tarkust ja oskusi. Gujinggongjiu Alkoholi pakend peaks olema kõrgelt kiidetud, suundi seadev ja monumentaalne leiutis, mis pakub enneolematut väärtust. See Kuldauhinna A' Design Award võidudisain on suurejooneline, lugupeetud projekt, mis toob suurt kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Gujinggongjiu Alkoholi pakend tekitab intensiivset soovi, äratab kirge, julgustab loovust ja lummab meid.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Is the representation of the brand symbol, the traditional dragon totem, using brand new digital digital style, refreshing visual experience to consumers, but also to the brand image of the younger, the image.Have good display effect open means, and the application of luminous ink, more highlights the uniqueness of product symbol
- Dimensions & Packaging
- Width 150mmxDepth 110mmxHeight 280mm
- Tags
- BAIJIU Gujingongjiu Liquor packaging
- Production Technology
- Luminous ink printing, can be in the dark will be the dragon pattern is displayed
- Design Challenge
- The application of luminous ink in the bottle above
- Research
- Experience design style of study, to the study of box open, to the printing material research, so as to achieve has a unique style, unique opening experience, luminous display various creative innovative products
- Inspiration
- From the characteristics of digital visual language, has broken the traditional Chinese dragon in the line of heavy and complicated, and the curve of the complex form habits, will be young and modern style, blend in the design of the traditional elements, bring more fashionable, hale visual experience
- Project Duration
- The project started in April 2021 in Chang sha and finished in August 2021 in Shenzhen
- Operation Flow
- Through the open left and right sides, show the visual effect of multi-level
- Team Members
- INFINITY STUDIO
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