Pronks Pakend · 2022
Lamay Island's Souvenir Series Brändi pakend
by Chia-Hui Lien and Jen-Wei Huang
- Pronksauhind A' Design Award 2022 in Pakend
- CLIENT: Chia-Hui Lien
- Estimated Number of Design Views: 13,376
- Verification code 96ECED18EC · Verify this award
Colors
About Lamay Island's Souvenir Series Brändi pakend
Lamay saare suveniirisari on kingituspakendi disain kollauim-tuunikalast valmistatud kuivatatud kalale ja kalapulkadele. Visuaalne kujundus põhineb Taiwani Lamay saare maastikul ja kultuuril ning peamise graafilise elemendina on kasutatud kohalikku Kivivaasi kaljut. Välimine karp on valmistatud paberist ja avaneb magnetkaanega, mõõtmetega 34 x 23 x 6 sentimeetrit. Trükis on kasutatud pronksikuldset erivärvi ja osalist läikekilet. Sisemine lukuga kott hoiab kuivatatud kala värskena. Pärast toidu söömist saab karpi taaskasutada hoiustamiseks.
About the Pronksauhind A' Design Award
Lamay Island's Souvenir Series Brändi pakend on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Lamay Island's Souvenir Series Brändi pakend peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Lamay Island's Souvenir Series Brändi pakend rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.
Press Kit
- Unique Properties
- The zipper bag as package design helps takers preserve the freshness of dried fish. The pack with a magnetic cover can provide consumers with an option of sending gifts. After having eaten dried fish, the pack can be used as a shortage box, linking the idea of environment protection and giving itself an additional value, recycling.
- Dimensions & Packaging
- The outer box size of this package is W34cmxD23cmxH6cm.
- Tags
- Brand，Packaging design
- Production Technology
- This set of gift boxes is designed on the visual design, and the image design is based on the local island style and cultural characteristics of Xiaoliuqiu. The packaging design part is mainly designed to give gifts, so the gift box uses paper and magnets as the opening design, the printing technology uses a special color - bronze gold, and the graphics on the box surface uses the technology of partial bright film to increase the texture of the gift box. After the food is eaten, the packaging box can also be used as a storage function to achieve the concept of environmental protection.
- Design Challenge
- The most difficult aspect of the packaging design of this brand is the drawing of the fish shape and the representation of the graphics, mainly to directly convey the delicious dried fish food made from fresh marine fish to consumers, and the delicious dishes suitable for general family cooking.
- Research
- From the off-shore island of Taiwan, fishers’ hometown—Lamay Island (Siao iouciou), in the area of sea, fresh yellowfin tunas are fished up. Make yellowfin tunas as dried fish and fish sticks which are excellent local snacks able to be shared with close friends and fit for the first choice of souvenir. The design of graph connecting with local scenery—Stone Vase as main visual image magnifies local features and images. The zipper bag as package design helps takers preserve the freshness of dried fish. The pack with a magnetic cover can provide consumers with an option of sending gifts. After having eaten dried fish, the pack can be used as a shortage box, linking the idea of environment protection and giving itself an additional value, recycling.
- Inspiration
- From the off-shore island of Taiwan, fishers’ hometown—Lamay Island (Siao iouciou), in the area of sea, fresh yellowfin tunas are fished up. Make yellowfin tunas as dried fish and fish sticks which are excellent local snacks able to be shared with close friends and fit for the first choice of souvenir. The design of graph connecting with local scenery—Stone Vase as main visual image magnifies local features and images.
- Project Duration
- This set of gift boxes will be sold in Lamay Island, Taiwan on 2019/12/01.
- Operation Flow
- Through the field trip to Xiaoliuqiu Island in Taiwan to conduct photography and data collection, and then carry out visual image design and packaging design, the marine culture and local cultural history of Xiaoliuqiu Island are integrated, so that the overall brand packaging design can promote market sales and achieve high The benefits of marketing.
- Patents
- Chia-Hui Lien , Jen-Wei Huang
- Image Credits
- Designer: Chia-Hui Lien , Jen-Wei Huang
