Fresh Mobiilirakendus by Deyin Zhang is a highly esteemed winner of the very prestigious 2022 Rauaauhind A' Design Award in Jätkusuutlike toodete, projektide ja roheline disain Competition Category.

RaudJätkusuutlik toode· 2022

Fresh Mobiilirakendus

by Deyin Zhang

Client: Zhejiang University

Rauaauhind A' Design Award Winner in Jätkusuutlik toode Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Fresh Mobiilirakendus

Fresh on mobiilirakendus, mis on loodud toidujäätmete vähendamiseks kodumajapidamises. Fresh skaneerib supermarketi ostunimekirju, et salvestada ostetud toiduained, ning kasutajad saavad lisada tooted virtuaalsele külmkapi lehele. Rakendus jälgib iga toote säilivusaega ja märgistab tooted rohelise, kollase ja punase märguandekastiga vastavalt allesjäänud värskusele. Meeldetuletused aitavad kasutajatel tarbida toitu enne selle riknemist. Fresh pakub ka iganädalasi toidujäätmete aruandeid ja kumulatiivset statistikat, mis soodustavad säästvat tarbimist. Rakendus on saadaval iOS-i ja Androidi platvormidele.

The Recognition

About the Rauaauhind A' Design Award

Fresh Mobiilirakendus on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. Fresh Mobiilirakendus peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. Fresh Mobiilirakendus on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Due to the current situation of food discarding caused by overbuying and leaving in the refrigerator, this app was designed. The app will record the shelf life of food and distinguish the food with different shelf life in the refrigerator through green, yellow and red prompt boxes to avoid food discarding. In addition, the app provides weekly wasted food reports and cumulative statistics to educate users about sustainable consumption and reducing food discarding.
Dimensions & Packaging: Launched on IOS and Android
Tags: refrigerator assistant, app, sustainable consumption, reduce food waste
Production Technology: People can use this app to scan supermarket shopping lists to get food purchase records and add food to the app. App will track the shelf life of food and remind people to avoid aliment wasting. In addition, the application also provides weekly waste food reports and cumulative statistics to educate users on sustainable consumption and reduce aliment discarding.
Design Challenge: When this app is fully technically feasible, the only challenge is how to call on more people to use this app. We use visual graphics with a sense of design and differentiated prompt boxes to remind users. To be sure, the more people use this app, the less food will be wasted.
Research: With the development of material conditions, people used to overbuying food and forget the them in the refrigerator, resulting in a huge discarding of food. Based on this huge social problem, several extensive interviews was conducted with Chinese community residents, surveying their shopping and food storage in their refrigerators. After many discussions and user interviews with students majoring in design at Zhejiang University, the app was finally designed to skillfully educate users about sustainable consumption and reducing food discarding.
Inspiration: It is estimated that a third of all food produced each year, equivalent to 1.3 billion tons of food worth about 1 trillion U.S. dollars, ends up rotting in consumer and retailer trash bins or spoiled by improper transportation and harvesting.Sadly, people get in the habit of buying too much aliment, or forgetting to eat it before its sell-by date, leading to huge aliment discarding.
Project Duration: This project started in January 2022 in Hangzhou, China, and it is still under developing.
Operation Flow: First, scan the supermarket shopping list with the app, and the screen will get the purchased food. Users can drag specific foods to the "my fridge" page. App will actually record the shelf life of food and distinguish the different shelf life of food in the refrigerator through green, yellow and red prompt boxes to remind to avoid wasting. In addition, the application also provides weekly waste food reports and cumulative waste food statistics to educate users on sustainable consumption and reduce aliment waste.
Team Members: Creative Director: Deyin Zhang
Designer: Yao Wang
Designer: Chengyi Shen
Programmer: Zhitong Cui
Programmer: Hebo Gong
Designer：Xiyuan Zhang
Tutor：Shijian Luo