The Language of Emotion and Time Koogipakend by Jiaxin Lv

The Language of Emotion and Time Koogipakend by Jiaxin Lv is a highly esteemed winner of the very prestigious 2023 Pronksauhind A' Design Award in Pakendidisain Competition Category.

PronksPakend· 2023

The Language of Emotion and Time Koogipakend

by Jiaxin Lv

Pronksauhind A' Design Award Winner in Pakend Category

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Verified Award Winner

Verify Award Status for #141472

View at A' Design Award Press Release Award Badge

Colors

The Design

About The Language of Emotion and Time Koogipakend

Emotsiooni ja aja keel on koogipakendi disain, mis kasutab värskeid lilli värskuse visuaalse märgina. Pakendi ülaossa on kinnitatud läbipaistev lillekarp, mida saab välja tõmmata, avada ja korduvkasutuseks eemaldada. Kui lilled õitsevad ja närbuvad, saavad kasutajad hinnata, kas kook on veel värske. Väline kest on valmistatud taaskasutatavast kõvast papist, lillekarp aga lagunevast läbipaistvast materjalist, et vähendada plastiku kasutamist. Pakendi mõõtmed on 15 x 15 x 15 sentimeetrit. Värsked lilled asendavad paelu ja lisavad tähendust, kui kooki kingitakse.

The Recognition

About the Pronksauhind A' Design Award

The Language of Emotion and Time Koogipakend on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. The Language of Emotion and Time Koogipakend peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. The Language of Emotion and Time Koogipakend rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Flowers reflect the freshness of the cake. Flower language can convey emotions, and express your love, family affection or friendship. When buying or eating cake, users can intuitively perceive whether the cake has expired by observing the fresh state of flowers.
Dimensions & Packaging: The packaging size is 15cm*15cm*15cm
Tags: FRESHER; PACKING; CAKE; FLOWERS
Production Technology: It is made of recyclable hard cardboard shell, and the flower box is made of decomposable transparent material, which further reduces the use of overall plastic in the packaging
Design Challenge: The most difficult part of the design is to think about the relationship between people and things. The designer fully considers how the flowers are integrated with the packaging, and what the flowers and packaging mean for the application scenarios of the product. For this reason, we tried the revision of the first and last five editions. Finalize the existing shape
Research: The design fully explored the packaging structure, and the survey interviewed the opinions of flower lovers and sweet tooth lovers.
Inspiration: People think about the shelf life of food, and use written records to help sense the shelf life of things. Is there a more intuitive visual language, when people wrap flowers with ribbons, why not replace them with real flowers to reduce the use of industrial products and be environmentally friendly. At the same time, the blooming and fading of flowers also helps people perceive the shelf life. Cake as a gift, real flowers have different flower language, representing double blessing
Project Duration: The project started in Xuzhou in December 2021 and the concept work was completed in Xuzhou in May 2022
Operation Flow: The flower box is glued to the top side of the package. Gently pull out the package. The flower box has a cover and can be detached and recycled, which is convenient for users to watch the flowers carefully and keep the flower box for living storage.