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Sertao Abilaud by Gabriela Campos

Sertao Abilaud by Gabriela Campos is a highly esteemed winner of the very prestigious 2023 Pronksauhind A' Design Award in Mööblidisain Competition Category.


PronksMööbel· 2023

Sertao Abilaud

by Gabriela Campos

Client: Mais Alma Arquitetura and Design

Pronksauhind A' Design Award Winner in Mööbel Category

14,274

Verified Award Winner

Verify Award Status for #142081

Colors

The Design

About Sertao Abilaud

Sertao on abilaud, mille inspiratsiooniallikaks on 1928. aastal loodud maal Abaporu, mille autor on Tarsila do Amaral – Brasiilia modernismi sümbol. Ümar vorm järgib voolavaid ja organilisi jooni, mis tõlgendavad uuesti maali liikumist ja mänguliselt meelestatud vaimu. Pehmed ja elavad toonid täiendavad kompositsiooni. Laual on MDF-konstruktsioon lakkvärviga ja Ameerika tamme viimistlusega. Selle mõõtmed on 45 cm laiust, 30 cm sügavust ja 50 cm kõrgust. Iga toode on käsitsi valmistatud kohalike käsitööliste poolt Cruzilias, Minas Geraise piirkonnas Brasiilias.

The Recognition

About the Pronksauhind A' Design Award

Sertao Abilaud on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Sertao Abilaud peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Sertao Abilaud rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a piece with a challenging design with a strong symbolism supporting it. With a narrative behind its organic forms, alludes to several elements contained in the work of Tarsila. Regarding the colors in the composition, the choice was to bring the soft and at the same time vivid tones of the work. As for the shape, the intention was to recreate the movement with fluid and organic lines, a challenge to the eye of the sense of balance, proportion and with a playful soul. A graceful balance between form and function.
Dimensions & Packaging
Dimensions Width 45 cm 17,7 in / Depth 30 cm 11,80 in / Height 50 cm 19,70 in
Tags
table, side table, modernism, Brazilian furniture, Brazilian Design
Production Technology
Fully handcrafted in the city of Cruzilia, Minas Gerais, this sidetable is produced by local artisans. The piece has an mdf structure with lacquer paint and American oak finish.
Design Challenge
The challenge was in the study of shapes and specially the stability of the table, so that I could achieve a viable piece, economically and in terms of execution and, at the same time, that brought the lightness and organic shapes I was looking for.
Research
Being influenced by the modernist atmosphere around the world of Tarsila, the goal was to create a design that has this soul. The production was a process of evolving from sketches, technical drawings, and the real scale modeling. The execution was carried out in full-scale prototype.
Inspiration
The rounded shaped side table is a hommage of the work Abaporu (1928), by Tarsila do Amaral, a great symbol of modernism in Brazil. The artist spent a lot of time studying in France, going through ateliers like Fernand Leger's, and returns to Brazil bringing this background to create her unmistakable signature. Abaporu, with its vivid colors and rounded shapes, is speculated to be the most valued Brazilian work in the world. The inspiration came from trying to develop a work of reinterpreting Abaporu and reproducing it in my world of design, keeping its essence and its message.
Project Duration
The project started in March 2022 and finished in May 2022, in Rio de Janeiro.
Operation Flow
Having a refined design, the piece brings a graceful balance between form and function. It is a unique side table that catches the eye of the public, being both an organic and clean, yet a statement piece.
Image Credits
Photographer: MCA Estúdio

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