Burning Life Avalikkusele suunatud sotsiaalreklaami plakat by Yusheng Wang is a highly esteemed winner of the very prestigious 2023 Rauaauhind A' Design Award in Sotsiaaldisain Competition Category.
RaudSotsiaalne· 2023
Burning Life Avalikkusele suunatud sotsiaalreklaami plakat
by Yusheng Wang
Client: Shandong University
Rauaauhind A' Design Award Winner in Sotsiaalne Category
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- Verified Award Winner
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The Design
About Burning Life Avalikkusele suunatud sotsiaalreklaami plakat
Burning Life on avalikkusele suunatud plakatiseeria, mis käsitleb ökoloogilise keskkonna kaitset. Plakatid näitavad jääkarusid ja pingviine paberil, mis põleb ja muutub tuhaks. Kujutis viitab globaalsele soojenemisele, mis vähendab pidevalt nende loomade elupaika. Sõnum on see, et selliste loomade kadumisele võib järgneda tõsine oht inimestele. Peamine graafika loodi iselooduslikke tuhamaterjale pildistades, mis seejärel komponeeriti pildiredigeerimistarkvara abil. Igat plakatit trükitakse kõrgekvaliteedilise tehnoloogiaga ning need näitavad detailirikast illustratsiooni.
The Recognition
About the Rauaauhind A' Design Award
Burning Life Avalikkusele suunatud sotsiaalreklaami plakat on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. Burning Life Avalikkusele suunatud sotsiaalreklaami plakat peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. Burning Life Avalikkusele suunatud sotsiaalreklaami plakat on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The theme of this series of works is to protect the ecological environment. Under the trend of global warming, the living space of polar bears, penguins and other animals is gradually reduced, just like burning paper, which will become ashes in a blink of an eye. When penguins, polar bears and other animals disappear, it will be human's turn. In this way, the works hope to arouse the public's awareness of environmental protection.
- Dimensions & Packaging
- Technical characteristics: printed illustration: 800mm (H) x 800mm (W) (paper size), data size: 1800mm (H) x 800mm (W), 300dpi, cmyk
- Tags
- Protection, marine life, responsibility, environmental protection, survival and sustainable development
- Production Technology
- The series posters were shot by self-made ash materials, and finally completed by Photoshop. It is made with high level printing and manufacturing technology, presenting exquisite illustration details.
- Design Challenge
- The hardest part of the city burns paper to make main graphics
- Research
- The theme of this series of works is to protect the ecological environment. Under the trend of global warming, the living space of polar bears, penguins and other animals is gradually reduced, just like burning paper, which will become ashes in a blink of an eye. When penguins, polar bears and other animals disappear, it will be human's turn. In this way, the works hope to arouse the public's awareness of environmental protection.
- Inspiration
- The main intention of this work is to create a public welfare poster to express the crisis of animals in the context of the current global warming environment, and also to express the relationship between people and people, calling on people to pay attention to environmental issues and start from their own purposes.
The specific application is to study and exchange, promote and publicize the awareness of environmental protection
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