Jelly Fresh Maitseainete pakend by Rodrigo Chiaparini

Jelly Fresh Maitseainete pakend by Rodrigo Chiaparini is a highly esteemed winner of the very prestigious 2023 Hõbeauhind A' Design Award in Pakendidisain Competition Category.

HõbePakend· 2023

Jelly Fresh Maitseainete pakend

by Rodrigo Chiaparini

Client: Chiapa Design

Hõbeauhind A' Design Award Winner in Pakend Category

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Verified Award Winner

Verify Award Status for #150413

View at A' Design Award Press Release Award Badge

Colors

The Design

About Jelly Fresh Maitseainete pakend

Jelly Fresh on pakendikontseptsioon kala valmistamiseks mõeldud pulbermaitseainete sarjale. Disain on inspireeritud ajalehepoisi kujust ja meenutab vana kommet pakkida värsket kala paberisse. Ajalehepoisi foto on kombineeritud tüpograafia, küljenduse ja graafiliste elementidega, et luua side tarbijaga. Valikusse kuulub kolm maitset ja kaks pakendiformaati, mistõttu on maitseaineid köögis lihtne kasutada. Moodne ja puhas kujundus koos eristuva värvipaletiga aitab purkidel riiulil silma paista.

The Recognition

About the Hõbeauhind A' Design Award

Jelly Fresh Maitseainete pakend on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Jelly Fresh Maitseainete pakend peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Jelly Fresh Maitseainete pakend on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Inspired by the figure of the newspaper boy, Jelly Fresh brings back the ancient habit of wrapping fresh fish. With a series of powder seasonings created especially for the preparation of all types of fish, Jelly Fresh comes in three flavors and two different types of packaging, aiming to facilitate its use in the kitchen.
Dimensions & Packaging: As mentioned before, the products are presented in can mockups aiming the use of appropriate materials for the segment. We cannot provide dimensions since it is a conceptual project.
Tags: brand, packaging, fish brand, packaging seasoning design
Production Technology: It's a Concept Design Project.
Design Challenge: Since it is a conceptual project we didn't have difficulties with the process. Our team is well synchronized in techniques and thoughts which helps in the creative process.
Research: We did not create or develop research for the creation of this project.
Inspiration: Our inspiration was to create a design that has modern and premium appeal to the public combined with exclusively smoked sea products.
Project Duration: The project started in Sao Paulo in January 2023 and finished in February 2023. The project was well accepted in websites and design blogs and until today it receives proposals of publications in packaging and design books.
Operation Flow: A good design always calls the attention of the spectator. The surprise increases if the product inside has quality as well. Creating products that come out of the ordinary is something that we always take into consideration, both in real and conceptual projects.
Team Members: Creative Director and Designer: Rodrigo Chiaparini
Design Assistant: Amanda Rodrigues
Design Assistant: Anna Balardin