Shun Pin Lang 480 Blue Joogipakend by He Zhuang, Qiu Lina, Wang Bowei and Yu Jun is a highly esteemed winner of the very prestigious 2024 Pronksauhind A' Design Award in Pakendidisain Competition Category.
PronksPakend· 2024
Shun Pin Lang 480 Blue Joogipakend
by He Zhuang, Qiu Lina, Wang Bowei and Yu Jun
Client: Chengdu Mind-and-Hand Positioning Co., Ltd
Pronksauhind A' Design Award Winner in Pakend Category
Verified Award Winner
Verify Award Status for #152682The Design
About Shun Pin Lang 480 Blue Joogipakend
Shun Pin Lang 480 Blue on pudelijoogi pakendidisain. Pudel on täiesti läbipaistev ja silindrikujuline, geomeetrilise vormiga, mida on mugav käes hoida. Pudeli kere on kaunistatud sinise pojengimotiiviga. Hiina traditsioonis sümboliseerib pojeng jõukust ja head õnne. Kuumtempel lisab pudelikaelale peened kuldsed mustrid. Korgil olev kuldfoolium tähistab seeria sinist, punast ja kuldset versiooni. Sinine värvilahendus toetab lihtsat ja elegantset välimust ning aitab tarbijatel brändi riiulil ära tunda.
The Recognition
About the Pronksauhind A' Design Award
Shun Pin Lang 480 Blue Joogipakend on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Shun Pin Lang 480 Blue Joogipakend peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Shun Pin Lang 480 Blue Joogipakend rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Shunpinlang, with its exquisite packaging and delicate design, showcases the brand's unique charm and value. The fully transparent bottle is adorned with a mysterious and enchanting blue peony, symbolizing prosperity and abundance, carrying sincere auspicious wishes.
- Dimensions & Packaging
- The unique design carries a beautiful blessing: the peony, as a traditional auspicious flower in China, symbolizes prosperity, good fortune, and auspiciousness. The peony swirls on the bottle, which enhances the brand impression and facilitates consumer recognition. It conveys wishes of prosperity, abundance, and happiness to consumers, bringing joy and harmony to their hearts.
- Tags
- Packaging
- Production Technology
- Shunpinlang series packaging features intricate patterns on the bottle neck through hot stamping, making it even more eye-catching and prominently displaying the brand's core. Additionally, the bottle caps have undergone gold foil adjustments, clearly indicating "Blue, Red, Gold Cap" variations. This fresh visual upgrade enhances the product's visibility in the market, highlighting the brand's focus and uniqueness, and achieving a harmonious balance between functionality and aesthetics in the packaging.
- Design Challenge
- The overall design exudes simplicity and elegance, showcasing a sense of refinement and nobility. The combination of the blue peony on the bottle body and the golden pattern on the neck creates a harmonious and visually pleasing aesthetic, adding a touch of sophistication and texture. Every detail reflects the brand's values and quality, while also demonstrating a deep respect for and inheritance of traditional culture. The visual presentation further enhances the cultural taste, elevating the packaging to a higher level and embodying the essence of Chinese traditional harmonious and lucky culture.
- Inspiration
- Its meticulously crafted appearance, profound auspicious symbolism, and the noble and elegant temperament conveyed through brand design make Shunpinlang an unforgettable treasure with significant collectible value.
- Operation Flow
- This packaging design fully embraces the characteristics of minimalist aesthetics, showcasing the brand's sophisticated and elegant visual appeal. The cylindrical bottle shape, designed with geometric precision, is easy to grip and features smooth lines that symbolize smoothness and harmony. The exquisite use of hot stamping technique, with intricate patterns adorning the bottle neck, adds a touch of refined simplicity and sophistication that complements the peony motifs on the bottle body. The overall color scheme predominantly utilizes blue, symbolizing wisdom and a broad-minded perspective, conveying the brand's values of innovation and harmonious beauty to the world.
- Team Members
- He Zhuang
Qiu Lina
Wang Bowei
Yu Jun
Wang Chaojun
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