Fluffy Bread Lemmiklooma pesa by Kama Muta

Fluffy Bread Lemmiklooma pesa by Kama Muta is a highly esteemed winner of the very prestigious 2024 Hõbeauhind A' Design Award in Lemmikloomahoolduse, -mänguasjade, -tarvikute ja loomatoodete disain Competition Category.

HõbeLemmikloomahooldus· 2024

Fluffy Bread Lemmiklooma pesa

by Kama Muta

Client: Kama Muta

Hõbeauhind A' Design Award Winner in Lemmikloomahooldus Category

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Verified Award Winner

Verify Award Status for #153660

View at A' Design Award Press Release Award Badge

Colors

The Design

About Fluffy Bread Lemmiklooma pesa

Fluffy Bread on lemmikloomapesa, mis on loodud lemmikloomade puhkuseks, mänguks ja magamiseks. Pehme, ümar vorm meenutab värskelt küpsetatud leiba. Pesa on kujundatud väikese diivanina minimalistlikus ja elegantses stiilis, mistõttu sulandub toode erinevatesse kodusisustustesse. Inimkasutuseks mõeldud mäluvaht pakub tuge ja peab vastu vajumisele ka pikaajalisel kasutamisel. Struktureeritud sametkangas on pehme ning kulumis- ja kriimustuskindel. Alus on valmistatud taastöödeldud valgest saarepuidust, mille käsitöölised on käsitsi poleerinud. Disaini eesmärk on tugevdada sidet inimeste ja lemmikloomade vahel.

The Recognition

About the Hõbeauhind A' Design Award

Fluffy Bread Lemmiklooma pesa on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Fluffy Bread Lemmiklooma pesa peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Fluffy Bread Lemmiklooma pesa on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This pet bed is designed for rest, entertainment and sleep of pets, which boasts the texture of fluffy bread to be comfortable enough for pets. Upholding the idea of Italian aesthetics, the pet bed is shaped into a sofa styled in a minimalist, elegant manner. In this way, the product can perfectly blend into home environments of various styles and strengthen the emotional connection between people and pets, thereby helping to create a space where harmonious symbiosis of them is realized.
Dimensions & Packaging: product dimensions, 14.5 mm x 14.5 mm x 11 mm; 14.5 mm x 14.5 mm x 13 mm
Tags: pet bed, texture of fluffy bread, shape of a sofa, Italian aesthetics, harmonious symbiosis of people and pets
Production Technology: The memory foam for human use features slow rebound property, and thus avoids the problem of sagging after long-time use. The delicate, soft structured velvet fabric is resistant to wear and scratch, so as to prolong the service life of the pet bed. The base made of reconstituted white ash wood is manually polished by craftsmen, which is uneasy to deform, and is free from any harmful substance to protect health of pets.
Design Challenge: The challenge is how to eliminate disharmony between pet beds and home environments. The design team, following the style of Italian furniture, has designed the product as a simple, elegant sofa to harmonize with other furniture. Such a design not only ensures a consistent style of a home environment, but also enhances a strong sense of belonging for pets to enable harmonious symbiosis of people and pets in a space.
Research: In recent years, pets gradually become an important member of families, and more people pay attention to living environments of pets, which drives growth of the market in pet beds and other related supplies. However, pet beds currently on the market are largely homogeneous, and usually fail to strike a balance between practicality and visual pleasure. They also have strong individuality and thus are difficult to blend into home environments.
Inspiration: Drawing inspiration from bread, this pet bed is both practical and visually attractive. Its soft, fluffy texture contributes to a comfortable experience for pets, and gives a sense of intimacy visually to make people want to approach and touch the product.
Project Duration: The project started in Shenzhen in September 2022, was completed in Shenzhen in February 2023, and came online in July 2023.
Operation Flow: The memory foam for human use, neither too soft nor too hard, provides enough support when ensuring good comfort, where pets can fully relax their bodies with their weight well distributed. The structured velvet fabric effectively resists to scratches by pets. The shape of a sofa harmonizes with any home environment, bringing pets a strong sense of belonging.
Team Members: Chen Liang