Hõbe Pakend · 2024
Furmint Vodka Joogipakend
by Peter Morvai
- Hõbeauhind A' Design Award 2024 in Pakend
- CLIENT: Seven Hills Distillery
- Estimated Number of Design Views: 32,203
- Verification code 616011B5D2 · Verify this award
Colors
About Furmint Vodka Joogipakend
Furmint Vodka on pakendidisain viinamarjadest valmistatud viinale. Seven Hills Distillery toodab aastas vaid 800 kuni 1000 pudelit, seega on viin käsitöötoode. Pakend peegeldab kange alkoholi puhtust ja selle viinamarjapõhist alget. Lihtne tüpograafia ofsettrükis esietiketil annab puhta välimuse. Klaasile siiditrükis kantud illustratsioon meenutab viinamarjalehte kaasaegsel moel. Kui pudel on täis, toimib vedelik läätsena ja lisab peentele detailidele sügavust. Pudeli kõrgus on 340 mm ja laius 80 mm.
About the Hõbeauhind A' Design Award
Furmint Vodka Joogipakend on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Furmint Vodka Joogipakend peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Furmint Vodka Joogipakend on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.
Press Kit
- Unique Properties
- Sevenhills Distillery has launched a vodka made from grapes to
complement its highly successful Tokaj Gin. It produces just 800-1000 bottles a year, which can be defined as an artisan product. - Dimensions & Packaging
- Height: 340 mm
Width: 80 mm - Tags
- graphasel design studio, furmint vodka, contemporary packaging, sevenhills distillery
- Production Technology
- Ofset printed label and screenprinted bottle.
- Design Challenge
- When designing the packaging, it was a challenge to continue and surpass the Tokaj Gin packaging previously also created for Seven Hills Distillery. Many variations were made on the illustration of the grape leaf on the bottle, which had to be reformulated in a contemporary way so that it would not dominate the bottle and the front label, but still give a unique, special and unmistakable appearance to the vodka made from the grapes contained in the bottle.
- Research
- The design of this bottle is a continuation of the Tokaj Gin packaging (that is also the product of Sevenhills Distillery), but in a more contemporary and modern way, that fits to the subject of making vodka from grapes.
- Inspiration
- The aim was for the packaging to reflect the purity of the vodka, but also to reflect the unique grape base. The simple typography of the front label gives the product a clean simplicity, while the screened bottle evokes a grape leaf in a contemporary way. As with the gin, the lens effect has been given great attention in the design, as the liquid-filled bottle distorts the fine details in an exciting way.
- Project Duration
- Started and finished in Budapest at the end of 2022.
- Operation Flow
- As the customer looks through the bottle filled with vodka, the liquid adds an additional dimension to the screened illustration.
- Image Credits
- Images: Bence Boldogh
