Starka Wildside Pudelidisain ja etiketid by Asta Kauspedaite

Starka Wildside Pudelidisain ja etiketid by Asta Kauspedaite is a highly esteemed winner of the very prestigious 2024 Hõbeauhind A' Design Award in Pakendidisain Competition Category.

HõbePakend· 2024

Starka Wildside Pudelidisain ja etiketid

by Asta Kauspedaite

Client: MV Group

Hõbeauhind A' Design Award Winner in Pakend Category

51,184

Verified Award Winner

Verify Award Status for #158842

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Starka Wildside Pudelidisain ja etiketid

Sügavalt juurdunud traditsioonil põhinevasse Starka perekonda on lisandunud uus liige - julgelt nooruslik Starka Wildside. Aegade jooksul välja kujunenud maitseomadusi on nüüd täiendatud ootamatu metsmurakate järelmaitsega. Jäädes traditsiooniliste jookide territooriumile, püüab selle toote pakendidisain vahendada värske tuulehooge ka visuaalses osas. Starka perekonna sümboliks saanud toonekure kuju omandas seekord erilise noorusliku ilme.

The Recognition

About the Hõbeauhind A' Design Award

Starka Wildside Pudelidisain ja etiketid on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Starka Wildside Pudelidisain ja etiketid peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Starka Wildside Pudelidisain ja etiketid on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The "Starka" family, which is based on deep-rooted tradition, has a new member. The youthfully daring "Starka Widside". Cultivated over the ages, the flavor characteristics have now been complemented by the unexpected aftertaste of wild blackberries.
Dimensions & Packaging: Capacity: 500 ml. Dimensions: 80 (w) x 51 (d) x 235 (h) mm.
Tags: Lithuanian, Starka, wild, stork, ethnographic, design, MV GROUP, Stumbras, Studija Creata
Production Technology: Glass bottle. Flexo printing.
Design Challenge: The stork character, which has become a symbol of the Starka family, required a special youthful appearance this time. Traditionally fashioned in the style of old etchings. Only this time, he is a youthful, wild traveller. His wind-blown hair and the details of his outfit make it clear that he knows his way around the modern world.
Research: Staying within the territory of traditional beverages, the design of the packaging for this product aims to convey a gust of fresh air in the visuals as well. Bolder color combinations are used to reveal the taste qualities. The foil elements glimmer with a rarer copper shade.
Inspiration: Everyone has something wild, unique and special hidden deep inside. Dare to discover your secret character. Face your wild side.
Project Duration: Stumbro Starka Wildside was updated in 2023.
Operation Flow: With its unexpected form, "Starka Wildside" is inviting you to experience more, in a bolder, more real way.
Image Credits: Edgaras Marozas (http://www.krop.com/edgarasmarozas/)