Vultura Käekell by Vincent Ifrah is a highly esteemed winner of the very prestigious 2024 Rauaauhind A' Design Award in Kelladisain Competition Category.

RaudKäekell· 2024

Vultura Käekell

by Vincent Ifrah

Client: Vultura

Rauaauhind A' Design Award Winner in Käekell Category

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Colors

The Design

About Vultura Käekell

Vultura on käekell, mille korpus on kujundatud vulva kujuliseks. Korpus ei ole ümmargune ega kandiline ning selle asümmeetriline piirjoon on inspireeritud illustratsiooni- ja skulptuuritööst. Kroon meenutab kliitorit, samas kui numbrilaud vihjab vulva sisemisele vormile. Aega näitavad kaks V-kujulist osutit. Korpuse laius on 26 millimeetrit, kõrgus 36 millimeetrit ja sügavus 6 millimeetrit. Korpus on valmistatud 316L terasest, sellel on kõvendatud mineraalklaas ja roostevabast terasest võrkrihm. Vultura kellad valmistatakse ja pannakse kokku Prantsusmaal.

The Recognition

About the Rauaauhind A' Design Award

Vultura Käekell on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. Vultura Käekell peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. Vultura Käekell on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The concept of the Vultura Watch is represented by an extraordinary watch shape and a groundbreaking design. The futuristic aesthetic exposes the vulva by highlighting the invisible part of the clitoris. The clitoris is shaped as a crown, the dial reveals the inside of the vulva: the vulval lips. They are visible, prominent, and asymmetrical, challenging traditional depictions of the vulva. Welcome to the modern era, where the Vultura leads our future journey.
Dimensions & Packaging: WIDTH OF THE CASE 26mm
DEPTH OF THE CASE 6mm
HEIGHT OF THE CASE 36mm
SHAPE OF THE CASE Vulva
MATERIAL OF THE CASE 316L steel
QUALITY OF GLASS Mineral glass K1 ( hardened)
CALIBERS (MOVEMENTS) Quarz Miyota GL22
WATERPROOF 3 ATM
MATERIAL OF THE STRAPS Mesh Metal Stainless steel
WIDTH OF THE STRAPS 10mm
Tags: Watches, Vulva, Design watches, Vultura, Unique shape, Onyx, Aureate, Halcyon, Sanguine, Apyrit
Production Technology: Vultura watches are manufactured and assembled in France. This ensures the quality of the products and the promotion of European know-how. Excellent product management has made it possible to set an attractive market price for a designer watch, despite the fact that it is "Made in France", making the Vultura watch accessible to everyone. Thus, the mission of the watch is carried not only in the design but also in the price.
Design Challenge: What was a challenge was the feasibility of the watches and the watch cases. The unique and asymmetric shape of the watch was a real challenge and the exchanges with our suppliers were long. Indeed, if you look in detail at the case, you can see that the shape of it is pretty hard to manufacture. We had to convey our idea of the unique design of our Vultura collection and we had to make two final prototypes to get exactly what we wanted.
Research: The watch design was considered a work of art from the outset, which is intended to impress with its 3D elements and unusual shape.

The creation process of the watch started with 2D illustrations and digital 3D animations. The design was then tested by 3D printing and finally finalized with two steel prototypes. As a result, the Vultura watch is now not only unique in its appearance but also particularly high quality in detail.
Inspiration: The creation of the watch collection, which is neither round nor square, follows the philosophy of the brand Nepto, founded by Vincent Ifrah. The unique shape of the Vultura watch was designed by Cecilie Bluthardt, Vincent Ifrah, Ellebasi Gebhardt, Claire Denelle and is inspired by Cecilie Bluthardt's digital illustration artwork "Colorful Vulvae" and Ellebasi Gebhardt's sculptures, the "Clitlets".
Project Duration: The project started in 2021 and ended up in 2023. We were able to distribute it at the beginning of the year 2024. It is now online on Zalando, Ocarat, and our e-platforms.
Operation Flow: Let yourself be charmed by this unique design and opt for the Vultura Onyx timepieces, which will be your ally for everyday wear as well as for prestigious evenings out. Thanks to its bezel, delicate shape and fluid dial, it is instantly recognisable, adding a touch of originality that will make your look exceptional. The delightful dial features different shades of black sublimated by fine gold lines. It blends perfectly with the rest of the watch. At its centre are two V-shaped hands, a reminder of the ‘vulva’ inspiration and the Vultura brand.
Patents: The figurative mark Vultura is registered at the European Union Intellectual Property Office (EUIPO) (Trademark Office EUIPO - EUIPO; application number 018726381).
Team Members: Cecilie Bluthardt
Ellebasi Gebhardt
Vincent Ifrah
Image Credits: Image rights are owned by the registered trademark VULTURA | www.vultura.net | info@vultura.net | IG: vultura.original