Disainilahendus Qili Parfüüm, autor Wang Houcai

Disainilahendus Qili Parfüüm, mille autor on Wang Houcai, on kõrgelt hinnatud 2025 auhinna Hõbeauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

HõbePakend· 2025

Qili Parfüüm

disainer: Wang Houcai

Klient: Banwea Brand Design (Shanghai) Co., Ltd.

Auhind Hõbeauhind A' Design Award kategoorias Pakend

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Värvid

Disain

Teosest Qili Parfüüm

Qili on kunstiline lõhnabränd, mis uurib loodust ja sisemaailma. Selle nimi, mis tähendab „kõik asjad eksisteerivad koos ja kõik asjad on omavahel seotud", väljendab loodusega harmoonilise sümbioosi kontseptsiooni. Ühendades ida filosoofia ja moodsa esteetika, esitleb bränd tarbijatele meelte ja ratsionaalsuse sulandumist oma sügava disainikeele kaudu. See mitte ainult ei anna Qili parfüümile erilist välimust, vaid rõhutab ka brändi lõputut lõhna väljendust vormis.

Tunnustus

Auhinnast Hõbeauhind A' Design Award

Qili Parfüüm on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Qili Parfüüm peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Qili Parfüüm on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: Qili is an artistic fragrance brand that explores nature and inner nature. The brand meansall things coexist and understand inside. expressing the concept of harmonious symbiosis with nature.
The design combines the circle representing sensibility and the square representing rationality. The round bottle cap is paired with the square bottle body, square and round, symbolizing the balance of the two inner forces of reason and sensibility.
Mõõtmed ja pakend: bottle physical size:
42mm* 42mm* 110mm
Box size:
90mm*90mm*120mm
Sildid: Qili perfume, perfume, bottle design, packaging design, the sky is round and the earth is round, philosophy
Tootmistehnoloogia: The bottle cap is made of resin, the bottle body is made of glass, and the outer packaging is a touch-sensitive paper box. Considering the transportation process, we use honeycomb paper as the outermost layer for packaging, which can buffer transportation collisions. At the same time, these materials are very environmentally friendly and can be naturally recycled and degraded.
Disainiülesanne: The brand concept is to coexist harmoniously with nature. How to convey the connotation of oriental culture is the challenge and goal of the design. We draw inspiration from the philosophy of Round Sky and Square Earth unique to Eastern culture. The "circle" that represents sensibility is combined with the "square" that represents rationality. We consider reducing the use of plastics in the selection and use of materials, which helps reduce resource waste.and environmental pollution
Uurimistöö: We have walked through the Taklimakan Desert in Xinjiang, Namtso Lake in Tibet, and the Gaoligong Primeval Forest in Yunnan. Every arrival is a journey of fragrance discovery.
By integrating Eastern philosophy and modern aesthetics, and with its unique and profound design language, it presents consumers with a wonderful fusion of senses and rationality. This not only gives qili perfume a unique appearance, but also demonstrates the brand’s infinite expression of fragrance in form.
Inspiratsioon: The design inspiration comes from the Round Sky and Square Earth of oriental culturePhilosophy, it is the oldest philosophical thought in China. It comes from Zengzi's Da Dai Li Ji Zeng Zi Tian Yuan and represents the way of yin and yang. The combination of the two is the balance of yin and yang, hardness and softness, expressing the concept of harmonious symbiosis with nature. The specific geographical names, longitudes and latitudes on the box are our journey of natural discovery.
Projekti kestus: The project starts in Shanghai on November 2, 2022, and the sales time is October 13, 2023
Tööprotsess: Open the bottle cap and press the pump head to use
Meeskonnaliikmed: Wang Houcai
Piltide autorid: Image #1 :wang houcai, QíLI perfume,2024