China International Import Expo 2024 Näituse Paviljon by Hktdc Creative Department

China International Import Expo 2024 Näituse Paviljon by Hktdc Creative Department is a highly esteemed winner of the very prestigious 2025 Pronksauhind A' Design Award in Sündmuste ja ürituste disain Competition Category.

PronksSündmus· 2025

China International Import Expo 2024 Näituse Paviljon

by Hktdc Creative Department

Client: Hong Kong Trade Development Council

Pronksauhind A' Design Award Winner in Sündmus Category

50,661
Verified Award Winner
Verify Award Status for #167060

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About China International Import Expo 2024 Näituse Paviljon

2024. aasta Hiina Rahvusvaheline Impordimess on näitusepinna disain, mis koosneb kahest paviljonist, mis aitavad Hongkongi ettevõtetel laiendada müüki Mandri-Hiina turul. Toodete paviljon hõlmab umbes 1000 ruutmeetrit ja majutab 44 toidu- ja terviseainete eksponeerijat. Teenuste paviljon hõlmab umbes 500 ruutmeetrit ja majutab 18 eksponeerijat professionaalsete teenuste ja logistika valdkonnast. Kahekihiline metalltorn, veerevad LED-ekraanid ja kaardus avatud sein suurendavad nähtavust eemalt. Korduvkasutatav raamistussüsteem vähendab kohapealset jäätmeteket.

The Recognition

About the Pronksauhind A' Design Award

China International Import Expo 2024 Näituse Paviljon on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. China International Import Expo 2024 Näituse Paviljon peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. China International Import Expo 2024 Näituse Paviljon rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: To support Hong Kong companies in expanding their domestic sales in the mainland China market, two pavilions at CIIE 2024 were established: the Hong Kong products pavilion and the Hong Kong service industry pavilion. These pavilions served as vital platforms for Hong Kong enterprises promoting their branded services and products with ethnic cultural and regional features, such as foods, health, and household products.
Dimensions & Packaging: The Hong Kong Pavilions at CIIE 2024 featured two distinct areas. The Product Pavilion, measuring 34.5m W x 29.1m D x 6m H, covered approximately 1000 sqm and hosted 44 exhibitors showcasing Food and Health-related products. The Service Pavilion, at 24.2m W x 20.7m D x 6m H, spanned around 500 sqm and accommodated 18 exhibitors from professional services and logistics sectors, enabling direct engagement with buyers for new business and partnership opportunities.
Tags: CIIE, HKTDC, Exhibition Design, Green Booth Design Award(Gold)
Production Technology: We emphasized an eco-friendly approach with a reusable framing system and LED technology to enhance both physical and digital experiences while reducing onsite wastage. In the Product Pavilion, we introduced a two-layer champagne gold metal structure with transparent accent panels, marble-patterned wall finishes, and an LED scrolling display board, creating a warm, modern, and sustainable design.
Design Challenge: The project required managing tight move-in schedules, site access limitations, and logistics with the event organizer. The design incorporated effective modular planning to expedite installation and minimize on-site complexity. By exploring creative booth design details, logistics solutions, and installation methods, we enhanced efficiency and reduced delays. Additionally, sustainable design was a key requirement, integrating eco-friendly materials and practices to meet the organizer's specification, and we proudly won the Gold Booth Design Award this year.
Research: The Hong Kong Products Pavilion, themed "Food Gallery," seamlessly integrated Hong Kong design elements with open spaces and vibrant colors. LED displays and interactive cooking demos created a lively atmosphere, while cultural elements enhanced the experience, engaging buyers in Hong Kong's culinary richness.

The Hong Kong Services Pavilion featured a vibrant, arched structure with dynamic lines and colors, reflecting the city's energy. Utilizing sustainable materials and interactive elements, it enhanced visitor engagement while showcasing 18 exhibitors and promoting global connection.
Inspiration: The food service pavilion design seamlessly integrated Hong Kong's rich cultural heritage, featuring traditional architectural elements. The two-layer overhead tower, complemented by scrolling LED signage, captured the essence of Hong Kong as a dynamic and vibrant international city. Embracing the theme of energetic rhythm, the Hong Kong service pavilion showcased a visually captivating curved open wall design, creating a harmonious sense of movement and dynamic flow. The colorful patterns vividly reflected the liveliness of the city's bustling streets.
Project Duration: The project, held from November 5 to 10, 2024, at the Shanghai National Exhibition and Convention Center, highlighted innovative and sustainable design. As each pavilion had its own business focus and program requirements, we allowed total of six months from design kick-off to project completion.
Operation Flow: Located at the Shanghai National Convention & Exhibition Center, the largest exhibition complex in China, it was essential to have a strategic layout and distinctive design to improve visibility and attract traffic from afar. By enhancing the overhead tower design with striking elements, impactful lighting effects, and LED treatments, it stood out effectively while providing personal space for individual exhibitors from Hong Kong to showcase their services and latest developments.
Team Members: HKTDC Creative Department
Image Credits: Hong Kong Trade Development Council