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Ghaffari Messiboks by Mohammad Hakiminia
Ghaffari Messiboks by Mohammad Hakiminia
Ghaffari Messiboks by Mohammad Hakiminia
Ghaffari Messiboks by Mohammad Hakiminia
Ghaffari Messiboks by Mohammad Hakiminia

Hõbe Mess · 2025

Ghaffari Messiboks

by Mohammad Hakiminia

  • Hõbeauhind A' Design Award 2025 in Mess
  • CLIENT: Ghaffari Chemical Industries Corp.
  • Estimated Number of Design Views: 19,215
  • Verification code AC2FABB4BA · Verify this award
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About Ghaffari Messiboks

Ghaffari on keemiatööstuse ettevõttele kavandatud messiboks. Boks hõlmab 400 ruutmeetrit Teherani Rahvusvahelise Näitustekeskuse 6. hallis. Ala peatelje äärde on paigutatud suur teleseinana toimiv ekraan, mis esitab mitmekesist brändisisu. Ekraan on süvistatud, mis määratleb ümber boksi ja avaliku koridori vahelise piiri ning moodustab lavalaadse üleminekuala. Telje ülejäänud osa toimib peasissepääsuna. Boksis on ka stuudioruum tooteesitlusteks, intervjuuala ja pildistamiskoht.

About the Hõbeauhind A' Design Award

Ghaffari Messiboks on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Ghaffari Messiboks peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Ghaffari Messiboks on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Press Kit

Unique Properties
By recessing the TV wall, the boundary between the booth and the public corridor was redefined, creating a stage-like area that acted as a transitional space. This strategic move also ensured that the remaining portion of the primary axis functioned as the primary entrance to the booth.
Dimensions & Packaging
The exhibition booth for Ghafari Chemical Industries was a 400-square-meter project located in Hall 6 of the Tehran International Exhibition Center
Tags
Ghaffari, Exhibition, Design, Architecture
Production Technology
The core idea of the project was to place a large TV wall along the primary axis of the site. This screen serves as a dynamic visual element for presenting the brand’s diverse content.
Design Challenge
The main design challenge is how to create a space that not only meets the functional requirements of an exhibition booth but also incorporates the spatial qualities of an inviting environment for two distinct audience groups—sometimes with conflicting needs—within a unified and cohesive design
Research
• A studio-like space for product testing and new product demonstrations
• An area for interviews
• A designated spot for photo opportunities and brand engagement
Inspiration
The primary design challenge was to create a space that could simultaneously attract general visitors and high-profile clients.
Project Duration
The project started in January 2025 in Tehran and finished in January 2025 in Tehran, and was exhibited in Tehran International Exhibition in January 2025.
Operation Flow
On its sixtieth anniversary, Ghafari chemical industries underwent a significant transformation, including rebranding, revamping its visual identity and packaging, and launching new products, all of which needed to be highlighted at the exhibition.
Patents
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Image Credits
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