Jinzhongzi Baijiu pudeli pakend by Wen Liu

Jinzhongzi Baijiu pudeli pakend by Wen Liu is a highly esteemed winner of the very prestigious 2026 Rauaauhind A' Design Award in Pakendidisain Competition Category.

RaudPakend· 2026

Jinzhongzi Baijiu pudeli pakend

by Wen Liu

Client: Shenzhen Oracle Creative Design Co.,Ltd.

Rauaauhind A' Design Award Winner in Pakend Category

5,667

Verified Award Winner

Verify Award Status for #173074

View at A' Design Award Press Release Award Badge

Colors

The Design

About Jinzhongzi Baijiu pudeli pakend

Jinzhongzi on pakendidisain Hiinas Anhui provintsis toodetud kvaliteetsele baijiu'le. Kanget alkohoolset jooki esitletakse kristallklaasist pudelis, mille alumine osa on ümbritsetud punutud bambusribadega ja viimistletud pihustusvärviga kaetud pinnaga. Bambuspunutis viitab brändi traditsioonilisele säilitusmeetodile, mille puhul bambusribad punutakse ümber spetsiaalselt töödeldud anumate, mida kasutatakse joogi laagerdamiseks. Pudeli mõõtmed on 145 korda 115 korda 275 millimeetrit. Punutud detail lisab pakendile kombatava kvaliteedi ja toetab brändi identiteeti.

The Recognition

About the Rauaauhind A' Design Award

Jinzhongzi Baijiu pudeli pakend on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. Jinzhongzi Baijiu pudeli pakend peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. Jinzhongzi Baijiu pudeli pakend on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This baijiu comes from Anhui Province, China. It is distinguished by its unique flavor and rich bouquet, which distinguish it within the realm of Chinese spirits. The most intriguing feature of this product is its storage method. It is crafted by weaving bamboo strips around liquor jars, which are then specially treated to be used as vessels for aging the liquor. This storage method gives baijiu a distinctive character.
Dimensions & Packaging: 145mm*115mm*275mm
Tags: Premium spirits, cultural heritage, cultural outreach, and the integration of commerce and art.
Production Technology: This is a premium baijiu presented in a crystal glass bottle, with the bottom wrapped in bamboo strips and finished with a spray-painted coating.
Design Challenge: The most challenging aspect of this project is producing the bamboo weaving kits, as the initial costs considerably exceed the client’s budget. We resolved this issue by changing the materials and partnering with a suitable supplier.
Research: Through on-site research, we collected feedback on this brand from over 300 consumers. Finally, we obtained an intriguing research report that highlights the characteristics of this method for storing baijiu.
Inspiration: The design concept for this bottle was inspired by the distinctive vessels used to store baijiu. It is made by weaving bamboo strips into a jar, which is specially treated for storing liquor. We adopted this intriguing concept for the bottle design, creating a unique and captivating product. This approach has defined the brand’s unique identity.
Project Duration: March 2024, Shenzhen, China
Operation Flow: The bottle’s design features a bamboo-woven kit that not only offers a unique aesthetic but also increases the product’s appeal. This distinctive approach promotes interaction between the product and its consumers.
Team Members: Creative Director：Wen Liu
Design Executor：Maoxiang Pan，Xiangdong Yuan