Disainilahendus Chuehfeng Hami Melon Wine Alkoholipakend, autor Yisong Hu

Disainilahendus Chuehfeng Hami Melon Wine Alkoholipakend, mille autor on Yisong Hu, on kõrgelt hinnatud 2026 auhinna Kuldauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

KuldPakend· 2026

Chuehfeng Hami Melon Wine Alkoholipakend

disainer: Yisong Hu

Klient: Shijiazhuang Xianxing Brand Design Co., Ltd.

Auhind Kuldauhind A' Design Award kategoorias Pakend

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Värvid

Disain

Teosest Chuehfeng Hami Melon Wine Alkoholipakend

Chuehfengi Hami meloniveini pakend ühendab Xinjiangi Uiguuri Autonoomse Piirkonna Hami linna piirkondliku kultuuri tugeva tootekvaliteedi tunnetusega, peegeldades Siiditee pärandit. See muudab kohaliku eripära Siiditee kultuuri sümboliseerivaks Piiriveiniks, kasutades keskkonnasõbralikke materjale ja uuenduslikku pudelikorki, mis toimib ka viirukihoidjana. Nutikas märgistustehnoloogia ühendab traditsiooni kaasaegse uuendusega, pakkudes kvaliteetset ja multifunktsionaalset pakendikujundust.

Tunnustus

Auhinnast Kuldauhind A' Design Award

Chuehfeng Hami Melon Wine Alkoholipakend on Kuldauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse esmaklassilistele, imelistele ja silmapaistvatele disainidele. Kuldvõitjad on ülimalt uuenduslikud, visioonilised ja glamuurselt pimestavad looming, mis peegeldab oma disainerite geniaalsust, tarkust ja oskusi. Chuehfeng Hami Melon Wine Alkoholipakend peaks olema kõrgelt kiidetud, suundi seadev ja monumentaalne leiutis, mis pakub enneolematut väärtust. See Kuldauhinna A' Design Award võidudisain on suurejooneline, lugupeetud projekt, mis toob suurt kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Chuehfeng Hami Melon Wine Alkoholipakend tekitab intensiivset soovi, äratab kirge, julgustab loovust ja lummab meid.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: It transforms the local specialty into a "Frontier Wine" symbolizing Silk Road culture, using eco-friendly materials and an innovative bottle cap that doubles as an incense holder. Smart labeling technology merges tradition with modern innovation, delivering a high-quality, multifunctional packaging design.
Mõõtmed ja pakend: 170 mm x 170 mm x 50 mm
RFID smart tags
Asymmetrical box design
Distinctive bottle cap
Sildid: CHUEHFENG Hami melon wine, Yisong Hu
Tootmistehnoloogia: Embedded RFID smart tags, powered by advanced sensing technology, let users scan with their phone or device to access a dedicated product page with details like product ID, price, manufacturer, and origin. This helps users dive into the Silk Road history, cultural meaning of the packaging design, and the product’s story. Blending digital and interactive features boosts transparency, enhances user experience, and strengthens product interactivity.
Inspiratsioon: This packaging design draws inspiration from Silk Road culture and Hami City's regional characteristics. It features a unique opening mechanism with eco-friendly materials and a bottle cap that doubles as an incense holder. Smart RFID tags provide interactive user experiences and cultural insights. This innovative design blends tradition with technology, enhancing the cultural value of regional products while promoting sustainability and user engagement.
Projekti kestus: The distinctive bottle cap design gives the bottle a striking identity and memorability, drawing inspiration from the ceremonial crown worn by emperors in China’s Han Dynasty. It incorporates a “scroll” element, vividly capturing the cultural imagery of the Silk Road. Once opened, the cap can be repurposed as an incense holder, seamlessly blending into various home settings while combining aesthetics with functionality.
Tööprotsess: The unique asymmetrical box design, paired with a mechanism that slowly raises the wine bottle, breaks from traditional packaging with distinctive, highly recognizable style. The unboxing process feels ceremonial and surprising, creating a visually striking impression and enhancing the user’s emotional experience. The slow-rising mechanism minimizes impact during opening, reducing the risk of damage. As the box opens, the outer white casing, resembling the rising sun over the Tianshan Mountains, complements the bottle’s design, evoking the imagery of a desert sunset, seamlessly blending packaging with regional culture.
Piltide autorid: Image #1: Yisong Hu
Image #2: Yisong Hu
Image #3: Yisong Hu
Image #4: Yisong Hu
Image #5: Yisong Hu