Disainilahendus Mingren Soda Water Joogipakend, mille autor on Unknown Brand, on kõrgelt hinnatud 2026 auhinna Hõbeauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

HõbePakend· 2026

Mingren Soda Water Joogipakend

disainer: Unknown Brand

Klient: Jiaozuo Mingren Natural Medicine Co., Ltd

Auhind Hõbeauhind A' Design Award kategoorias Pakend

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Värvid

Disain

Teosest Mingren Soda Water Joogipakend

Mingren Soda Water on pakendidisain sooda veele, mis on valmistatud Hiina ürtidest ja looduslikest taimeekstraktidest. Pudel on valmistatud läbipaistvast PET-materjalist, mis toob esile joogi selguse ja tagab konstruktsioonilise tugevuse. Realistlikud kujutised toorainetest, nagu ženšenn ja Dendrobium, toimivad visuaalsete fookuspunktidena. Toote nimi on paigutatud kalligraafilistesse ruudustikesse, samas kui tunnuslause ja tooteinfo on paigutatud vertikaalselt, viidates iidsetele meditsiinilistele käsikirjadele. Ürtidest inspireeritud rohelised ja pruunid toonid loovad rahuliku ja loodusliku mulje.

Tunnustus

Auhinnast Hõbeauhind A' Design Award

Mingren Soda Water Joogipakend on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. Mingren Soda Water Joogipakend peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Mingren Soda Water Joogipakend on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: The packaging centers on Chinese herbs and natural plant extracts, highlighting the pure, professional positioning of the product as Chinese herbal regimen. Realistic images of raw ingredients such as ginseng and Dendrobium serve as visual focal points, conveying a natural and trustworthy product image and making it more compelling to consumers. Texts stressed with calligraphic grids and arranged vertically like ancient medical manuscripts reinforce Chinese regimen aesthetic.
Mõõtmed ja pakend: product dimensions, 76.5 mm x 163 mm x 42.5 mm
Sildid: Soda Water Packaging, Chinese Regimen, Natural Herbs, Calligraphy Grid, Realistic Style
Tootmistehnoloogia: The bottle is made from transparent PET, which highlights the purity of the product while providing strong structural strength. The images are printed using PET hot stamping with CMYK and spot color printing, featuring localized gold foil and matte finishes to enrich the visual and tactile experience.
Disainiülesanne: The key challenge was balancing stylistic expression with functional layout, avoiding information overload that could create visual clutter or disrupt comprehension. This was achieved by positioning ingredient images and the product name in calligraphic grids as visual anchors, layering secondary information, and separating content with background color blocks to create a clear reading hierarchy. Repeated refinement through 1:1 prototypes and shelf testing balances aesthetics and practicality.
Uurimistöö: In a market where beverage packaging often prioritizes function presentation or visual impact, this packaging centers on overall ambiance creation, using organic aesthetics to create a distinctive identity. Realistic images of raw ingredients are used to highlight the natural plant extract qualities of the product. The product name is stressed with calligraphic grids. Together with vertical text layouts and a natural color scheme, they create a distinctive Chinese regimen aesthetic.
Inspiratsioon: Drawing on the homology of food and medicine, traditional herbs like ginseng and Dendrobium are added into the modern soda water. To highlight this feature, realistic images of raw ingredients are used as visual focal points to show the natural ingredients and health benefits of the product, fostering consumer trust. The color palette, green and brown tones drawn from the herbs, creates a gentle, natural impression that speaks to holistic wellbeing.
Projekti kestus: The project started in Fuzhou in September 2025, with its design completed there in October 2025. It went into production in Henan in November 2025.
Tööprotsess: The layout uses a framed window approach, where large color blocks anchor the visual focus. This highlights raw ingredients while keeping key information clear, achieving overall visual balance. The product name is stressed with calligraphic grids, while the tagline and selling points are arranged vertically referencing ancient medical manuscripts and presented in light tones and small fonts beneath the images to create a clear visual hierarchy and a blend of traditional and modern aesthetics.
Meeskonnaliikmed: Manager/Creative Director: Dong Cheng
Design Director: Wenzhe Zheng
Main creative designer: Yifan Chen
Project Management: Qianwen Fang