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Disainilahendus Twin Lotus Herbaliste Eco-friendly Pack Hambaniidi Pakend, autor Prompong Hakk

Disainilahendus Twin Lotus Herbaliste Eco-friendly Pack Hambaniidi Pakend, mille autor on Prompong Hakk, on kõrgelt hinnatud 2016 auhinna Rauaauhind A' Design Award võitja konkursi kategoorias Pakendidisain.


RaudPakend· 2016

Twin Lotus Herbaliste Eco-friendly Pack Hambaniidi Pakend

disainer: Prompong Hakk

Klient: Twin Lotus

Auhind Rauaauhind A' Design Award kategoorias Pakend

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Värvid

Disain

Teosest Twin Lotus Herbaliste Eco-friendly Pack Hambaniidi Pakend

Algselt sai projekt alguse tavalisest hambaniidist valmistatud plastpakendi disainist, kui meeskond mõistis, kui palju jäätmeid see segment tekitab, ja hakkas oma lähenemisviisi ümber mõtlema. Idee oli luua keskkonnasõbralik pakend, mida saaks hõõgniidi uuesti täitmisel uuesti kasutada. Kuid sellel oli mõtet ainult siis, kui inimesed suutsid ja tahtsid kasti pikemat aega hoida. Eesmärk oli kujundada Zippo-laadne kogemus, disain, mis töötas hästi, näeb hea välja ja sobib kõikjale, muutes keskkonnasõbraliku idee armastatud aksessuaariks.

Tunnustus

Auhinnast Rauaauhind A' Design Award

Twin Lotus Herbaliste Eco-friendly Pack Hambaniidi Pakend on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. Twin Lotus Herbaliste Eco-friendly Pack Hambaniidi Pakend peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. Twin Lotus Herbaliste Eco-friendly Pack Hambaniidi Pakend on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused
The purpose of the packaging project was to rethink the use and plastic waste of Dental Floss packaging. Our packaging design is made from long lasting tin plated steel which is formed into an icy fresh box that accepts dental floss refills. We placed an augmenting mirror inside the lid for quick check-ups. Our design can be easily carried around during the day and also allows for quick conversation and habitual user interaction.
Mõõtmed ja pakend
Width 59,6mm x Length 46,6mm x Height 22mm
Sildid
Green Design, FMCG Packaging, Herbaliste, Eco-friendly
Tootmistehnoloogia
Tin plated steel is very versatile and flexible to work with, allowing you to emboss all sorts of artwork and color them in various tones. It has an iconic heritage of shear endless box designs. We designed the crystal ice look as a contemporary form inspired by the fresh mint of the dental floss. It was perfectly fitted to the production requirements and yet completely new to the range of samples from our vendor. In our case both top and bottom of the box are drawn out. The ice crystals and box are formed at the same time in one process.
Disainiülesanne
After realizing the waste argument the studio was most worried about getting our client on board. We felt very dedicated to our discovery and saw a real opportunity to bring some change. Fortunately the client saw eye to eye, partially because our approach made sense but mostly because the awareness for green Design in our client’s market was changing for the better. The hardest part of the project was to convince our client to convert to a greener packaging choice and abandon the commercial look for a cleaner, toned down design using recycled paper and single tone soy ink. Finally we arrived at both an eco-friendly case albeit not the green packaging concept.
Uurimistöö
There was no official research inquiry for our project. All insight was gathered by the local Designer pool and the studio members. The waste argument was discovered by in-house brain storming of previous plastic based packaging, a practice we hold in our studio to find possible improvements of conceptual Designs. The winning Design was hand-picked by the client.
Inspiratsioon
Originally we were designing a plastic packaging for our client's dental floss when we realized how much waste this segment created and started to rethink our approach. Our idea was to create a packaging that could be reused by refilling the filament. Yet, this only made sense if people were able and willing to keep this box for longer. So we looked at better materials and settled on tin plated steel, the century old choice for candy boxes, perfect for embossing and coloring.
Projekti kestus
The Design process took us about 3 months from ideation to final data. Designing started roughly around early winter 2014. Manufacturing took another 3 months for complete realization. Product is currently being prepped for launch.
Tööprotsess
Our Design needed to win the affection of our users if it was to be used and kept for a longer period of time. Ideally we aimed to 'Zippo' our case so that users would interact with the Design as a habit. We aimed at designing a conversation and encouraging natural user interaction. More importantly refilling works effortlessly with the finger lift off design and checking for floss remainder is quick through the built-in gauge, a feature that many floss packaging omit.
Meeskonnaliikmed
Kamthon Leelertphan,
Prompong Hakk,
Surakead Hemwimon

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