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Disainilahendus Hybrid Beauty Naiste Rõivaste Kollektsioon, autor Moon Chang

Disainilahendus Hybrid Beauty Naiste Rõivaste Kollektsioon, mille autor on Moon Chang, on kõrgelt hinnatud 2020 auhinna Kuldauhind A' Design Award võitja konkursi kategoorias Moe-, rõiva- ja rõivastuse disain.


KuldMood· 2020

Hybrid Beauty Naiste Rõivaste Kollektsioon

disainer: Moon Chang

Klient: Moon Chang Design Studio

Auhind Kuldauhind A' Design Award kategoorias Mood

179,127

Värvid

Disain

Teosest Hybrid Beauty Naiste Rõivaste Kollektsioon

Hybrid Beauty kollektsiooni eesmärk on kasutada ellujäämismehhanismina nutikust. Armasteks funktsioonideks on paelad, ruffles ja lilled. Traditsiooniliste veski- ja couture-tehnikate abil on need ümber kujundatud. See taasloob vanu couture tehnikaid moodsa hübriidini, mis on romantiline, tume, aga ka igavene. Hybrid Beauty kogu disainiprotsess edendab ajatute disainilahenduste loomiseks jätkusuutlikkust.

Tunnustus

Auhinnast Kuldauhind A' Design Award

Hybrid Beauty Naiste Rõivaste Kollektsioon on Kuldauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse esmaklassilistele, imelistele ja silmapaistvatele disainidele. Kuldvõitjad on ülimalt uuenduslikud, visioonilised ja glamuurselt pimestavad looming, mis peegeldab oma disainerite geniaalsust, tarkust ja oskusi. Hybrid Beauty Naiste Rõivaste Kollektsioon peaks olema kõrgelt kiidetud, suundi seadev ja monumentaalne leiutis, mis pakub enneolematut väärtust. See Kuldauhinna A' Design Award võidudisain on suurejooneline, lugupeetud projekt, mis toob suurt kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. Hybrid Beauty Naiste Rõivaste Kollektsioon tekitab intensiivset soovi, äratab kirge, julgustab loovust ja lummab meid.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused
The hybrid flowers is the main motif of the collection. It reinterprets the historical cute features,ribbons, ruffles,and flowers, so the traditional millinery and couture techniques are embedded. Handmade flowers are molded by velvet with heated metal. The hybrid flowers translate into two dimensional print on silk and sequins, with stuffing, embroidery, and beading to create modern camouflage. The collection emphasized old couture techniques to hybrid version, in beautiful but also ugly way.
Mõõtmed ja pakend
The whole collection is 8 looks womenswear, size 4.
Sildid
modern couture, wearable couture, bow shirt, handmade flowers, oversize bow dress,
Tootmistehnoloogia
The traditional couture handmade flowers made out of 100 years brass metal mold. The couture tailoring techniques. The flower bouquet packaging process translates into draping and silhouette. The digital heat transferred prints on various fabrics like silk, organza, satin and sequin. The hand embroidery with beading, and also couture origami folds' transition to the big bow.
Disainiülesanne
The main challenge of this journey was to solve ptsd as a perspective of a fashion designer, how to visualize the conceptions into the real garment. The second challenge was reinterpretation of history. Collecting the historical and vintage tools to create handmade flowers takes almost 2 years. This journey was the challenge to make the past alive again.
Uurimistöö
While researching the brain, there are connections between ptsd and also aesthetic judgement as a visual language metaphorically.The approach to this study is what if the universal object that everyone regards as beautiful becomes ugly and how this will look like, by showing that the beautiful and ugly are not opposite, they are same as a skin on a skin. By choosing pink flower as the object to experiment, which is a standard of the beauty, and also contains cliche and stereotype. Through this process, the evolutionary storyline of Hybrid Beauty was made.
Inspiratsioon
Hybrid Beauty is the convergence of dualism, cuteness and death being used as a protective mechanism. It has a story based on the evolutionary order from the designer's researches. Starting from the designer's personal story, when the time Moon had ptsd, the death moment. To deal with this, Moon chose to go back to childhood, also on the other word being cute. By combining the cute features from clothes which have been survived until now with victorian silhouette, it create hybrid couture collection, which is not just beautiful, but also ugly.
Projekti kestus
Hybrid Beauty is mfa thesis from FIT graduate fashion design program. This started from August 2017, and ends up May 2019. It was exhibited in FIT museum in New York, and fashion show during New York fashion week S/S 2020.
Tööprotsess
The looks of collection seem very light and beautiful, but when you wear it, you will be wrapped around with 4-5 yards of light fabrics like faille or silk organza. This is the way of creating the experience of ptsd by flower bouquet packaging techniques.
Patendid
Copyright to Moon Chang
Meeskonnaliikmed
Designer: Moon Chang
Creative Director: Moon Chang
Piltide autorid
Image #1-5: Moon Chang, The Noise
Video: Moon Chang, The Noise

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