314 Pi Veinisildi Kujundus by Maria Stylianaki is a highly esteemed winner of the very prestigious 2020 Hõbeauhind A' Design Award in Pakendidisain Competition Category.
HõbePakend· 2020
314 Pi Veinisildi Kujundus
Client: Deep Blue Design
Hõbeauhind A' Design Award Winner in Pakend Category
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The Design
About 314 Pi Veinisildi Kujundus
Veini degusteerimise katsetamine on lõputu protsess, mis viib uute radade ja lahknevate aroomideni. Piiramatu pi jada, irratsionaalne number koos lõputute kümnendkohtadega, ilma et oleks teada viimast neist, oli inspiratsiooniks nende sulfitita veinide nimele. Kujunduse eesmärk on panna 3,14 veiniseeria omadused tähelepanu keskpunkti, selle asemel et neid piltide või graafika vahele peita. Järgides minimalistlikku ja lihtsat lähenemisviisi, näitab etikett ainult nende looduslike veinide tegelikke omadusi, nagu neid võib täheldada veinivalmistaja märkmikus.
The Recognition
About the Hõbeauhind A' Design Award
314 Pi Veinisildi Kujundus on Hõbeauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tipptasemel, suurepärastele ja muljetavaldavatele disainidele. Hõbevõitjad on ülimalt säravad ja erakordselt loovad tööd, mis illustreerivad oma disainerite silmapaistvat kogemust, annet ja teravmeelsust. 314 Pi Veinisildi Kujundus peaks olema imeline, eeskujulik töö, mis on märkimisväärselt professionaalne ja sügavalt uuenduslik. See Hõbeauhinna A' Design Award võidudisain on väga tähelepanuväärne, imetletud leiutis, mis toob kasu ning nihutab kunsti, teaduse, disaini ja tehnoloogia piire. 314 Pi Veinisildi Kujundus on laialdaselt kadestatud looming, mis äratab soove, tekitab positiivseid tundeid ning süütab hämmastust ja imestust.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project is a packaging design for a series of experimental, organic wines without sulfites. A pure, natural wine connected with a simple and authentic idea, to showcase in a very minimalistic approach only the core information linked to the product, as observed in a chemist's notes.
- Dimensions & Packaging
- material: glass
Label: textured matte paper
Offset printing with extra gold foil printing - Tags
- 314, winelabeldesign, paterianakiswines, deepbluedesign, deepblue, packagingdesign, mariastylianaki
- Production Technology
- Bottle Material: Glass
Label: Textured matte paper
Offset printing with extra gold hot foil - Design Challenge
- the experimental wines is a new and interesting part of enology so we had to discuss a lot with our client as to understand the benefits and the specialty of this kind of wines.
- Research
- Winemakers have been adding sulfur to wine for hundreds of years to help prevent it from spoiling. Sulfites are naturally occurring compounds that plants produce to protect themselves from microbial infection. In winemaking, sulfur dioxide is released during fermentation. The certain winemaker runs a strictly organic farm, and the wines with no added sulfites were a challenge for them and also for us how to approach the label design. So, simply and honestly listing the characteristics of the wine with the signature of the oenologist on the label was the key idea for the design.
- Inspiration
- Experimenting with the taste of wine is a never-ending process. The number 314 pi with endless digits was the inspiration for the name. Our goal was to design a label with a minimal and simple approach presenting only the characteristics of these natural wines. The label features as an Oenologist‘s notes tab while the specialty of the wine is stamped through the green colors.
- Project Duration
- The project started in October of 2018 in Heraklion, Greece and finished in December of 2018. The wines were in the local and European market early of 2019.
- Operation Flow
- The consumer may read all the characteristics of the wine on the label very fast and clear.
- Patents
- copyrights / Deep blue design / Maria Stylianaki
- Team Members
- Maria Stylianaki
- Image Credits
- image #1: Maria Stylianaki, 314 wine label, 2018
image #2: Maria Stylianaki, 314 wine label, 2018
image #3: Maria Stylianaki, 314 wine label, 2018
image #4: Maria Stylianaki, 314 wine label, 2018
image #5: Maria Stylianaki, 314 wine label, 2018
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