Descry Taiwan Exhibition Uus Tarbimisharjumus by I'der Branding Design

Descry Taiwan Exhibition Uus Tarbimisharjumus by I'der Branding Design is a highly esteemed winner of the very prestigious 2020 Pronksauhind A' Design Award in Meta-, strateegiline ja teenusedisain Competition Category.

PronksTeenus· 2020

Descry Taiwan Exhibition Uus Tarbimisharjumus

by I'der Branding Design

Client: Tea Farm No. 35

Pronksauhind A' Design Award Winner in Teenus Category

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Verified Award Winner

Verify Award Status for #94501

View at A' Design Award Press Release Award Badge

Colors

The Design

About Descry Taiwan Exhibition Uus Tarbimisharjumus

Näitus Taiwani kuulsas turismiatraktsioonis Mountain Alishan ühendab kunsti Taiwani traditsioonilise teetööstusega. Selle näituse ristlõikekoostöö abil saab välja tuua uue ärimooduli. Igal pakendil näevad turistid erinevaid väljendeid, mis edastavad sama teemat, "Taiwan". Külalised saavad sukelduda Taiwani kaunitesse loodusvaadetesse sügavamalt Taiwani teekultuurist ja tööstusest.

The Recognition

About the Pronksauhind A' Design Award

Descry Taiwan Exhibition Uus Tarbimisharjumus on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Descry Taiwan Exhibition Uus Tarbimisharjumus peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Descry Taiwan Exhibition Uus Tarbimisharjumus rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The exhibition was at Mountain Alishan, a famous tourist attraction in Taiwan, which combines arts with the Taiwanese traditional tea industry. The cross-sections cooperation of this exhibition could bring out the new business module. On each package, tourists can see different expressions conveying the same theme, "Taiwan." Immersing in the beautiful scenery of Taiwan, visitors could have a deeper understanding of Taiwanese tea culture and industry.
Tags: Taiwan, Tea Brand, Alishan, Industry, Art, Lin, Pang-Soon, Tea Farm No. 35, New Consumption Pattern, Exhibition Design, I'DER BRANDING DESIGN, YI-JEN, TU
Production Technology: The exhibition presents a variety of techniques of expression. We display gift boxes made with art paper, giclee print on acid-free paper, image transfer techniques on aluminum tea bucket, circuit board art of artistic image, cyanotype, and laser engraving. The main purpose is to express the various beauty of Taiwan by different materials and different printing techniques.
Design Challenge: We try to present delicate illustrations using interesting processes on different textures. For example, we use image transfer techniques to print several images of Taiwan on aluminum tea buckets.
Inspiration: Alishan has precious natural resources and great tea-making techniques. This object combinates the arts and Taiwanese tea industry to offer a new approach to industrial transformation. Create a new image of the traditional industry, Which can impress tourists and promote Taiwanese tea.
Project Duration: The design concept came up at the beginning of 2017 and accomplished on December 24th, 2017. The exhibition was held at the Alpine Botanical Garden in Alishan National Forest Recreation Area until January 15th, 2019.
Team Members: Creative Director: YI-JEN, TU
Project Manager: HSIANG-YI, HO
Producer: PANG-SOONG, LIN
Producer: ZEN-JING, WU
Design Guidance: YU-HSIANG, NI
Design Guidance: MENG-HAN, LIU
Designer: PEI-JUNG, CHUNG
Designer: YI-CHIN, CHUNG
Designer: CHIAO-WEI, YANG
Designer: YU-CHAN, LIN
Space Designer: TZU-HAO, KUO