Pufine Advertising Ltd.Co. diseinatzailearen Have Fun Duck Gift Box Mokadu Bat Elikagaiak

Pufine Advertising Ltd.Co. diseinatzailearen Have Fun Duck Gift Box Mokadu Bat Elikagaiak lana 2020 Zilarrezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.

ZilarOntziketa· 2020

Have Fun Duck Gift Box Mokadu Bat Elikagaiak

diseinatzailea: Pufine Advertising Ltd.Co.

Bezeroa: Zhou Hei Ya International Holdings Company Limited

Zilarrezko Saria A' Design Award Irabazlea Ontziketa Kategorian

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Koloreak

Diseinua

Have Fun Duck Gift Box Mokadu Bat Elikagaiak Diseinuari Buruz

"Have Fun Duck" opari kutxa gazteentzako opari kutxa berezia da. Pixel estiloko jostailuak, jokoak eta filmak inspiratuta, diseinuak "janari hiria" irudikatzen du gazteentzako ilustrazio interesgarri eta zehatzak. IP irudia hiriko kaleetan integratuko da eta gazteek kirolak, musika, hip-hop eta bestelako entretenimendu jarduerak maite dituzte. Eskuratu kirol jolas dibertigarriak janariarekin gozatu bitartean, adierazi bizimodu gaztea, dibertigarria eta zoriontsua.

Aintzatespena

Zilarrezko Saria A' Design Award Sariari Buruz

Have Fun Duck Gift Box Mokadu Bat Elikagaiak Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Have Fun Duck Gift Box Mokadu Bat Elikagaiak erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Have Fun Duck Gift Box Mokadu Bat Elikagaiak jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: The illustration of"Food City"is drawn with a unique"pixel"expression method,which is younger,more interesting,full of imagination,and produces a visual experience of traveling around the city.The outer box cover uses the English letter"K"as the main visual Symbols,intensify the process of enjoying food,and mean"keep"in English,which represents the maintenance of a positive and optimistic attitude to life;the establishment of very prominent and symbolic displays on the store display,which promotes the desire to buy the product;After sharing the product with others,it becomes a small game that can be participated by multiple people,forming an interesting interaction and communication.
Neurriak eta Ontziratzea: Length220mm, width210mm, height220mm
Etiketak: Gift box, packaging, food, pixel style, young, stylish, fun and unique
Produkzio Teknologia: The packaging material is made of paper,which is conducive to natural degradation and recycling.Using pantone spot color printing and local UV process,the outer box and the inner box are all made of one-piece cutter,which is convenient for later transportation and assembly.
Diseinu Erronka: 1.The biggest challenge is to find the lifestyle that young people like through packaging design,to link with products,to establish interaction and communication, and to improve sales;2.improve the use value of packaging,do not let packaging become garbage"art".
Ikerketa: Youth,fashion and fun are the research subjects of design.Through young,interesting scenes and lifestyles,with new,interesting,artistic forms of expression to show.Through the way of game interaction with consumers,spread;how to display in the store,so as to improve the desire to buy.Pay attention to environmental protection,so that the packaging can be used for a second time,reduce the waste rate of packaging,and improve the utilization value of packaging.
Inspirazioa: The gift box is inspired by the creative form of"pixel"toys,games,and movies,creating a"food city"that belongs to young people.The brand IP image is incorporated into the corners of the city as an interesting seed.Music,hip-hop and other entertainment items are integrated with each other,while enjoying fun sports games and enjoying food,it is precisely to express a younger,fun and happy lifestyle.Happiness comes from every corner of life.
Proiektuaren Iraupena: The project started in Wuhan,China in May 2019 and completed in Wuhan,China in October 2019.
Eragiketa Fluxua: Interesting gift box packaging can not only be used for gifts,but also form an effective dissemination,the product can stand out in the store, thus increasing sales.And after enjoying the food,the outer box can be used as a delicate storage box;The envelope can be used as a simple bookshelf to put books;Internal small box as a game prop,many times use.
Taldekideak: Designer: Duan Li
Designer: Gui Dani
Creative Director: Zhang Yanhui
Project Director: Xia Ling
Customer Service Director: Zhou Xiaoli
Animation Picture: Wang Kai