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Pure Zuku Ontziak Ontzi by Azadeh Gholizadeh

Pure Zuku Ontziak Ontzi by Azadeh Gholizadeh is a highly esteemed winner of the very prestigious 2020 Zilarrezko Saria A' Design Award in Ontziketa Diseinua Competition Category.


ZilarOntziketa· 2020

Pure Zuku Ontziak Ontzi

by Azadeh Gholizadeh

Client: Azadeh Gholizadeh

Zilarrezko Saria A' Design Award Winner in Ontziketa Category

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The Design

About Pure Zuku Ontziak Ontzi

Zuku hutsaren kontzeptuaren oinarria elementu emozionala da. Garatutako izendapen eta diseinu kontzeptua bezeroaren sentimendu eta emozioei zuzenduta dago, pertsona behar den apalaren ondoan gelditzeko eta beste marka askoren artean hautatzeko balio dute. Paketeak fruta-laburpenen ondorioak adierazten ditu, koloretako ereduak zuzenean inprimatutako fruitu-itxurako beira-botila batean. Produktu naturalen irudia bisualki azpimarratzen du.

The Recognition

About the Zilarrezko Saria A' Design Award

Pure Zuku Ontziak Ontzi Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Pure Zuku Ontziak Ontzi erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Pure Zuku Ontziak Ontzi jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Our package expresses the effects of fruit extracts, the colorful patterns directly printed on a glass bottle that resembles in the shape of fruits. It visually emphasizes the image of natural products.
Dimensions & Packaging
55 mm x 55mm x 200 mm
Tags
Bottle, Package, Fruits, Drink, Natural, Unique, Elegant, Iran
Production Technology
Glass
Design Challenge
Printing something on the curved bottle requires quite a high technique and was a challenge.
Research
Research objectives were to investigate similar products and try to achieve distinction from the competition, yet to stay in line within these segments of products. I made product mock-ups and tested its look against cafe bar, and lounge bar environments as well as its appearance in bar refrigerators and coolers with windows to get the best possible connection with the consumers.
Inspiration
This is a limited edition of fruity drink design which inspired by fruit shape. Moreover, I tried to use pure colors with minimal design. The fundamental reason that I used these items is that our customers wanted a unique design to show their product features clearly like being natural, clean and healthy, to name a few.
Project Duration
The project started in June 2018 in Iran and finished in August 2018 in Iran.
Operation Flow
This design will not only stand out in the store, but it also can be an art piece to decorate your room after you consume it. Additionally, it is directly printed on the bottle, it stays even having washed so you can reuse the bottle remaining the beautiful design.
Team Members
azadeh gholizadeh
Image Credits
Image #1: Photographer Azadeh Gholizadeh, 2018
Image #2: Photographer Azadeh Gholizadeh, 2018
Image #3: Photographer Azadeh Gholizadeh, 2018
Image #4: Photographer Azadeh Gholizadeh, 2018
Image #5: Photographer Azadeh Gholizadeh, 2018

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