Urre Barrualdea · 2021
Golden Eagle G Nanjing Hoteleko Barne Diseinua
- Urrezko Saria A' Design Award 2021 in Barrualdea
- CLIENT: Yang Bangsheng & Associates Group
- Estimated Number of Design Views: 21,654
- Verification code A9EC98C52C · Verify this award
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About Golden Eagle G Nanjing Hoteleko Barne Diseinua
Golden Eagle G Nanjing hotel baten barnealdea da, Txinako Nanjing hiriko hiru dorreko eraikin batean kokatua. Diseinuaren gaia Qinhuai ibaitik dator, hiriaren historiaren eta kulturaren sinboloa dena. Antzinako hiriko atea, harresia eta Yuhua harria bezalako erreferentzia kulturalak material modernoekin interpretatzen dira, hala nola metala, harria eta beira. Taberna artistiko bat kokatu da atrioan, hiru dorreak lotzen diren tokian, mugimendua bideratzeko eta erdiko eremu ilunagoa biziberritzeko. Proiektuak 37000 metro koadro hartzen ditu.
About the Urrezko Saria A' Design Award
Golden Eagle G Nanjing Hoteleko Barne Diseinua Urrezko Saria A' Design Award irabazlea da, lehen mailako, zoragarriak eta nabarmenak diren diseinuei ematen zaien aitorpen izugarri prestijiotsua. Urre-mailako irabazleak berrikuntzaz beteriko, ikuspegi handiko eta distiraz liluragarriak diren sorkuntzak dira, beren diseinatzaileen genioa, jakituria eta trebetasuna islatzen dutenak. Golden Eagle G Nanjing Hoteleko Barne Diseinua oso goraipatua, joera-markatzailea eta monumentala den asmakizuna izatea espero da, balio aurrekaririk gabea eskaintzen duena. Urrezko Saria A' Design Award irabazi duen diseinu hau proiektu ikusgarri eta errespetatua da, artearen, zientziaren, diseinuaren eta teknologiaren mugak oso onuragarriro zabaltzen dituena. Golden Eagle G Nanjing Hoteleko Barne Diseinua desira-sentimendu biziak sortzen dituen, grina pizten duen, sormena bultzatzen duen eta liluratzen gaituen lana da.
Press Kit
- Unique Properties
- The Qinhuai River, an epitome of the history and culture of Nanjing, is extracted as the design theme. Ancient Chinese scholars’ stories that ever happened along the riverside are translated into decoration elements via modern design approaches so that the glamour of history collides yet mixes with today’s fashion and vitality in the space. In this way, a unique living experience with a taste of both elegance and vogue is delivered to guests to redefine top-class luxurious and trendy lifestyle.
- Dimensions & Packaging
- Project Area: 37000 square meters
- Tags
- Nanjing regional culture, city memory, chao Hotel, Exploring new lifestyle
- Production Technology
- Cultural elements related to the river, such as ancient city gate, city wall and Yuhua Stone, are integrated into the space by modern materials like metal, stone and glass, which transform the profoundness of history into fashion and lightness and fill the space with a sense of future. Being a place where the past meets the future, the hotel utilizes space to remind guests of old times and provides them with a possibility of exploring new lifestyle.
- Design Challenge
- Traditional Chinese culture emphasizes stability, etiquette and moderation, whereas a fashion brand aims to break rules, set a style and draw attention. To create an ethnic yet stylish hotel, the top priority is to blend the cultures that seem contradictory.
The pain point of design was the floor where the three towers are connected. Its large area and long flow lines will lead to poor experience if space arrangement fails to distract guests. Moreover, the central area is darker due to lack of natural light. To solve these problems, we build an artistic bar at the atrium to attract guests’ attention and ease their feeling of boredom. The bar also serves as a transport hub to other spaces. - Research
- From the perspectives of nature and people, we conducted thorough research into the regional culture of Nanjing by literature searching and field investigations. As the capital of six dynasties, Nanjing has long history and splendid cultures. Among them, we carefully selected Qinhuai, the river that has nurtured the city and witnessed its development, as the origin of design, making the hotel a carrier of culture that reproduces the extremely luxury lifestyle once staged along the riverside.
- Inspiration
- Golden Eagle G Hotel Nanjing is located in the world’s highest three-tower building. The owner expected a top-class luxury hotel in line with the level of the landmark to present the fashion and vitality of Nanjing. Based on the requirement, the designer defines “trend” as the establishment of common cultural cognition beyond sensory stimulation. From the city’s history, the Qinhuai Culture, which matches the brand’s spirit, is extracted for the creation of a new ethnic yet stylish hotel.
- Project Duration
- The project started in 2017 in Nanjing and finished in September 2019 in Nanjing.
- Image Credits
- Yang Bangsheng & Associates Group
