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ReAim Push Jakinarazpenen Plataforma by Miodrag Karalejic

ReAim Push Jakinarazpenen Plataforma by Miodrag Karalejic is a highly esteemed winner of the very prestigious 2021 Zilarrezko Saria A' Design Award in Interfaze, Elkarrekintza eta Erabiltzaile Esperientzia Diseinua Competition Category.


ZilarInterfazea· 2021

ReAim Push Jakinarazpenen Plataforma

by Miodrag Karalejic

Client: ReAim

Zilarrezko Saria A' Design Award Winner in Interfazea Category

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The Design

About ReAim Push Jakinarazpenen Plataforma

ReAim-ek erabiltzaileen konpromisoa areagotzeko modu erraz bat eskaintzen du. ReAim bisitariei zuzendutako push jakinarazpenak bidaltzeko erabiltzen da, itzultzen jarrai dezaten. Plataforma honek webgune mota ezberdinen jabeei berriro parte hartzeko eta ikusleengana iristeko aukera emango die, nahiz eta webgunean ez dauden push jakinarazpenen bidez. Bere helburua da edonork kanpaina bat argitaratzea, sormenak gehitu eta push mezuak bidaltzen hastea izena eman eta minutu gutxira.

The Recognition

About the Zilarrezko Saria A' Design Award

ReAim Push Jakinarazpenen Plataforma Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. ReAim Push Jakinarazpenen Plataforma erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. ReAim Push Jakinarazpenen Plataforma jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
ReAim offers many of the standard targeting features like
country, customer age, OS, browser type, etc. But when it comes
to targeting, in general, users who subscribe for push
notifications are already a very targeted group.

Some of the key features of ReAim are:
User Targeting, Audience Segmentation, Retargeting, Sequence Triggers, A/B/n testing, Conversion tracking, reporting & analytics,
Personalization & API integration.
Dimensions & Packaging
ReAim is intended to be used on desktop computers through a web browser. It was designed on a 1600 wide canvas and is fully responsive to desktop devices.
Tags
ui, ux, ui design, ux design, web, web design, branding, brand design, logo, logo design
Production Technology
The entire design of the product including the logo and branding material was done in Sketch. The app prototype was done in the Invision app.
Design Challenge
Being one of the forerunners in the push notification 'field,' we didn't have many resources to look after. Many platforms are poorly designed and are not easy to understand by a user with no prior experience working with such websites.
Research
In parallel to designing, we were also spending quite some time researching similar platforms and relevant examples that could lead to a better user experience. Some of the platforms that helped us find relevant content for our research are Awwwards, Behance, Dribbble, UXArchive, Invision, and similar.
Inspiration
ReAim is a platform of the future for push notifications services.
We have built ReAim with the goal that anyone can publish a
the campaign, add creatives, and start sending push messages
within minutes after signing up.

For those who have used any kind of campaign manager in the past, the interface is very familiar and intuitive, and the process is very logical and understandable to the user.
Project Duration
It started in January 2020 and launched in August 2020.
Operation Flow
We have put many efforts into UX and UI, which is visible in the
clean design, despite many cluttered analytics reports and
numbers available to the customers.
Team Members
Platform Marketing Lead: Marko Ćirković
Development Lead: Marko Roganovic

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