Same But Different Arte Instalazioa by Asya Demidova

Same But Different Arte Instalazioa by Asya Demidova is a highly esteemed winner of the very prestigious 2021 Burdinazko Saria A' Design Award in Arte Eder eta Arte Instalazio Diseinua Competition Category.

BurdinaArte Ederra· 2021

Same But Different Arte Instalazioa

by Asya Demidova

Client: Asya Demidova

Burdinazko Saria A' Design Award Winner in Arte Ederra Category

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Colors

The Design

About Same But Different Arte Instalazioa

Same But Different usaina forma fisiko bihurtzen duen arte instalazio bat da. Lana isomeroetan oinarritzen da, hots, formula kimiko bera baina atomoen antolaketa desberdina duten konposatuetan, eta horregatik bi usain ezberdin izan ditzakete. Eskultura bakoitzak elkarrekin lotutako bi usain gordetzen ditu, eta haien forma molekularrak forma bakar batean elkartzen ditu. Formak 3D inprimatuak dira, eta aire-pistola industrial batekin aplikatutako hologramazko pinturaren hainbat geruzaz estalita daude. Barne-ganberek, material xurgatzaileekin, usainak gordetzen dituzte, eta horiek kanpora zabaltzen dira hodi meheen bidez. Bisitariek pieza bakoitza eskuetan hartu eta usaindu ahal izango dute.

The Recognition

About the Burdinazko Saria A' Design Award

Same But Different Arte Instalazioa Burdinazko Saria A' Design Award irabazlea da, ondo diseinatutako sorkuntzetatik espero diren eskakizun profesional eta industrialak betetzen dituzten diseinu onei ematen zaien aitorpen prestijiotsua. Burdin-mailako irabazleek beren sortzaileen trebetasun handia, espezializazio handia, adituen ulermena eta sormen-gaitasuna erakusten dituzte. Same But Different Arte Instalazioa oso estimatua, miretsia eta maitea den sorkuntza izatea espero da, praktikoa eta berritzailea dena. Burdinazko Saria A' Design Award irabazi duen diseinu honek sektoreko praktika onenak integratzen ditu eta know-how-ari eta talentuari lotutako ezaugarri tekniko gaituak ditu. Same But Different Arte Instalazioa zehaztasunagatik errespetatua den lana da, eta mundua leku hobea egiten laguntzen duten bizi-kalitatearen hobekuntzak eskaintzeko diseinatua dagoena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project is about converting smell into a physical form and constructing visual interpretation in two different approaches. For the first approach, to provide a tangible experience of the smell, forms were created. Each shape contains two relevant smells. Molecular representation of the smells has to be placed together to create a form. Smells were contrasted in their juxtaposition to each other using still-life layouts based on these smells' chemical arrangements for the second approach.
Dimensions & Packaging: The 3D forms around 12-15cm and printed with the maximum resolution of the printer. The inside of the forms has internal chambers (2cm) with absorbent materials, which allow preserving the smell. The chambers are connected to the exterior through thin conduits (2mm), which allow the smell to diffuse out.
Tags: smell, chemistry, 3dprint, sculpture, art, tangible, juxtaposition, 3d, holographic
Production Technology: The forms were 3D printed and coated with several holographic paint layers applied by an industrial airbrush. Shape and a colour give a hint about the duality of the smell preserved in one form.
Design Challenge: The project's greatest challenge was to stay on the scientific side and translate real phenomena into the experience for the ordinary person.
Research: There are thousands of chemical substances. The exploration is about unique pairs which have the same formula but have two different smells. Only a small variation in the arrangement of their atoms makes them different. This rare and unique phenomenon was found and confirmed with experts (perfumers and chemists) through the research.
Inspiration: The complexity of the human senses is impressive. If you are interested in the topic, it will bring you to the research in the chemistry behind them, in this project specifically to smells.
Project Duration: The project started in January 2017 in Moscow and finished after five months. It was exhibited in the "Reveal" show in June 2017.
Operation Flow: People can smell and grab the sculptures to experience them from different angles.
Team Members: Art Direction & Design – Asya Demidova