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Drunk Bartender Ontzien Diseinua by Bakhtiyar Baimurzayev

Drunk Bartender Ontzien Diseinua by Bakhtiyar Baimurzayev is a highly esteemed winner of the very prestigious 2022 Zilarrezko Saria A' Design Award in Ontziketa Diseinua Competition Category.


ZilarOntziketa· 2022

Drunk Bartender Ontzien Diseinua

by Bakhtiyar Baimurzayev

Client: Bakhtiyar Baimurzayev

Zilarrezko Saria A' Design Award Winner in Ontziketa Category

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Verified Award Winner

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The Design

About Drunk Bartender Ontzien Diseinua

Drunk Bartender koktel alkoholiko klasiko sorta baten ontzi-diseinua da. Diseinua 330 mililitroko edukiera duen ohiko lata batean aplikatzen da. Lata bakoitzak koktel klasiko baten izena aurkezten du modu literalean, ilustrazio grafiko komikoen bidez. Elementu grafikoek latak apalean nabarmentzen eta erosleen arreta erakartzen laguntzeko helburua dute. Edari klasikoen diseinu asko soilak eta antzekoak dira, eta horregatik hizkuntza bisual moderno bat aukeratu zen. Drunk Bartenderrek erakusten du edari klasikoak ere estilo modernoan aurkez daitezkeela.

The Recognition

About the Zilarrezko Saria A' Design Award

Drunk Bartender Ontzien Diseinua Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Drunk Bartender Ontzien Diseinua erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Drunk Bartender Ontzien Diseinua jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The creation of a series of designs for classic alcoholic cocktails in a modern style using graphic elements to make them stand out on the shelf and draw the attention and to show that the classics can also be modern by means of comical graphic illustrations.
Dimensions & Packaging
A tin can: 330 ml
Tags
packaging design, can, professional, cocktails
Production Technology
It is a standard tin can.
Design Challenge
The main challenge was to present classic in the modern way that would be attractive for the consumers.
Research
The market research was aimed to find and create the design that would stand out from competitors and attract the attention of potential buyers.
Inspiration
Boring and trivial designs for a classic series of alcoholic beverages that do not attract the consumers' attention was the inspiration to find new modern images for creating the design for classic and conservative alcoholic beverages.
Project Duration
August, 2020 Location: Kazakhstan
Operation Flow
Having learned the history of each name of the cocktails, having perceived it, we decided to depict their names in the design itself in a literal way.
Team Members
Designer: Bakhtiyar Baimurzayev
Image Credits
All images Credits to Bakhtiyar Baimurzayev

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