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Future Man Marka Diseinua by Green Gold

Future Man Marka Diseinua by Green Gold is a highly esteemed winner of the very prestigious 2022 Brontzezko Saria A' Design Award in Argazkilaritza eta Argazki Manipulazio Diseinua Competition Category.


BrontzeArgazkilaritza· 2022

Future Man Marka Diseinua

by Green Gold

Client: Taiwan Green Gold Homeland Co., Ltd

Brontzezko Saria A' Design Award Winner in Argazkilaritza Category

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The Design

About Future Man Marka Diseinua

Kolorearen eta arroparen bidez aurkezpen futuristak nola uler daitezkeen aztertzen du Greengold-ek. Produktuak batez ere garunaren garapenaren eginkizuna adierazten duenez, astronauten elementua ere kontuan hartzen da. Arropa estilo eta osagarriek ere goiko ikerketaren sintesia egin dute, zilar eta urdin asko erabiliz diseinu bisualerako

The Recognition

About the Brontzezko Saria A' Design Award

Future Man Marka Diseinua Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Future Man Marka Diseinua oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Future Man Marka Diseinua beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
GREEN GOLD is a company that serves health and women's fashion. The inspiration for this work is to create a woman who can be sci-fi and smart, using an astronaut-like medium and indescribable wisdom to break away from the image of traditional health products
Dimensions & Packaging
All photos shot on Canon 5D Mark III cameras with 125mm Lenses,
I Post-production the photo on photoshop and Lightroom
Tags
photo, blue, fucture, woman, circle
Production Technology
GREEN GOLD shoot with High-key, combined with monochrome background for lighting effects, and flash for depth of field shooting
Design Challenge
When the image of cash health products is spread as parent-child,family and other images,we directly use the story image to challenge the traditional market concept and established impression
Research
In order to differentiate the product image from the market, we studied how to use color and clothing to make people understand the futuristic presentation. Since the product mainly expresses the role of brain development, the element of astronauts is also considered. Clothing styles and accessories have also done the above research synthesis
Inspiration
GREEN GOLD use the elements of astronauts, transparent, reflective and colorful luster to depict the image of wisdom and science fiction
Project Duration
2020 April.3 start in Taipei city
2020 April.28 finsh in Taichung city
2020 May.1 display in Twgreengold website
Operation Flow
The image has now been released on Greengold's official website,which visually conveys the high-level and dignified sense of the product.And the use of the Internet to spread more people to understand the products
Patents
Copyright ©2020 Green Gold
Team Members
Design Director:Che yu Lin
Designer:Zheng Yuan Huang
Photographer:Kai-Chieh Chang
Action photography:Lemonster Lee
Marketing:Yi hung Yang
Gaffer:Cheng Fu Hong
Stylist:Su yu Kuang
Model:Chen Wei
Makeup&Hair artist:Po Tsang Ho
Image Credits
Image #1: Photographer Kai-Chieh Chang,Future man, 2020
Image #2: Photographer Kai-Chieh Chang,Future man, 2020
Image #3: Photographer Kai-Chieh Chang,Future man, 2020
Image #4: Photographer Kai-Chieh Chang,Future man, 2020
Image #5: Photographer Kai-Chieh Chang,Future man, 2020

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