Taicang Readzone Liburu-dendaren Barnealde Diseinua by Cheng Yu Hsieh

Taicang Readzone Liburu-dendaren Barnealde Diseinua by Cheng Yu Hsieh is a highly esteemed winner of the very prestigious 2022 Urrezko Saria A' Design Award in Barruko Espazioa eta Erakusketa Diseinua Competition Category.

UrreBarrualdea· 2022

Taicang Readzone Liburu-dendaren Barnealde Diseinua

by Cheng Yu Hsieh

Client: CHS Interior Design

Urrezko Saria A' Design Award Winner in Barrualdea Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Taicang Readzone Liburu-dendaren Barnealde Diseinua

Taicang Readzone Txinako Taicang hiriko saltoki handi baten barruan kokatutako liburu-denda bat da. Liburu-dendak 368 metro koadro hartzen ditu eta antzoki zirkular baten forman antolatuta dago. Liburu-horma altuek eta norabide anitzeko ate-markoek hiri-kaleen eszena kontzentratuak gogorarazten dituzte eta irakurleak esploratzera gonbidatzen dituzte. Mugimendu-lerro zirkularrak bide erradialekin lotzen dira, liburu-multzo bereiziak eta eserleku-gune askotarikoak eratzeko. Altzairu herdoilgaitzezko sabaiak egitura handiaren astuntasun-sentsazioa arintzen du. Apal, mahai eta eserleku malguek banakako irakurketa, guraso eta seme-alaben arteko irakurketa eta bilerak ahalbidetzen dituzte.

The Recognition

About the Urrezko Saria A' Design Award

Taicang Readzone Liburu-dendaren Barnealde Diseinua Urrezko Saria A' Design Award irabazlea da, lehen mailako, zoragarriak eta nabarmenak diren diseinuei ematen zaien aitorpen izugarri prestijiotsua. Urre-mailako irabazleak berrikuntzaz beteriko, ikuspegi handiko eta distiraz liluragarriak diren sorkuntzak dira, beren diseinatzaileen genioa, jakituria eta trebetasuna islatzen dutenak. Taicang Readzone Liburu-dendaren Barnealde Diseinua oso goraipatua, joera-markatzailea eta monumentala den asmakizuna izatea espero da, balio aurrekaririk gabea eskaintzen duena. Urrezko Saria A' Design Award irabazi duen diseinu hau proiektu ikusgarri eta errespetatua da, artearen, zientziaren, diseinuaren eta teknologiaren mugak oso onuragarriro zabaltzen dituena. Taicang Readzone Liburu-dendaren Barnealde Diseinua desira-sentimendu biziak sortzen dituen, grina pizten duen, sormena bultzatzen duen eta liluratzen gaituen lana da.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Taicang Readzone Bookstore, which located in Department Store, is in a circular theater form, and attracts citizens with different backgrounds, ages and reading demands. Moreover, book walls and multi-directional door frames, just look like concentrated urban street scenes, inviting readers to travel and explore, with distinct brand recognition. The designer also brings multiple scenarios, which accommodating not only individual readers, but parent-child reading and working meeting, etc. It furthermore, by virtue of rearrangement on cabinets, tables and chairs, literary salon and more colorful cultural exchanges creates a high-range experience. This feature also combined with the surrounding coffees and reading products provides multiplex type for the customer the commodity.
Dimensions & Packaging: This is a 368-square-meters bookstore.
Tags: Interior, Design, retail, bookstore
Production Technology: In order to evoke a sense of compatible and friendly reading, and promote brand recognition, the designer therefore focuses on the circular theater form.Then introduces human flow interaction and brand topics, ingeniously solves the problems in construction site configuration.
Moreover, its motion trend design diffuses outward in circular and radial patterns, and connects official business, parent-child, relaxation and other abundant reading scenarios.
Design Challenge: In terms of trans-regional cooperation case, the integration of design and implementation must satisfy both local laws and regulations, material selection limits, as well as long-distance communication trust, and under the impact of epidemic, the project execution schedule will be more hardly to control.
Research: In response to semi-circular base features, and though circular theater design to gather stream of readers and topics, it has combined stainless steel ceiling and tactfully eliminated the oppressing sensation from huge construction body, which also symbolizes the origin of human knowledge in vast universe. Besides, circular motion lines connects with radial branch lines to from separately clustered book groups and diverse seating areas, leading readers to wonder through various forms of literary arts with more fun. It also matches with clear guidelines and complete lighting environment to assist readers in quickly searching for target books and thus improve reading comfort level.
Inspiration: This young bookstore brand with city context considerations tells us quite a lot about reading and culture in urban daily life, and creates a fresh new consumption pattern and life scenery. Except for function type, the designer has also introduced the third space concept into traditional culture, such as the universe-like theater design, which gathers life tracks and scenarios of different role in city, thereby to create a micro cultural center in city.
Project Duration: The project started in March 2021 and finished in June 2021 in Taicang, China.
Operation Flow: With the use of circular theater design and towering mazy book walls, readers and books then become the main characters in this place, and through elastic functions among books on display, collect books and seats to fit with different usage scenarios. So that readers with different culture backgrounds, age levels and interests can understand the multiplex possibility and meaning from reading at every unexpected exploration and communication, thus reappearing a urban reading culture by means of theatrical pattern.
Team Members: Designer Director: Cheng Yu Hsieh
Designer: Hsin Yun Chiang
Designer: Pao Hua Tsao