Transparent Opaque Teknologia Altuko Bulegoetxea by Studio Tali Gotthilf is a highly esteemed winner of the very prestigious 2022 Brontzezko Saria A' Design Award in Barruko Espazioa eta Erakusketa Diseinua Competition Category.
BrontzeBarrualdea· 2022
Transparent Opaque Teknologia Altuko Bulegoetxea
Client: Studio Tali Gotthilf
Brontzezko Saria A' Design Award Winner in Barrualdea Category
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- Verified Award Winner
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The Design
About Transparent Opaque Teknologia Altuko Bulegoetxea
Bi mailako Hi-Tech bulego proiektu bat da, 4.000 m²-ko azalera hartzen duena eta 400 langilerako zerbitzua ematen duena. Naturalki argiztatuta dagoen espazio ireki oso handi hau lan-inguru intimo eta bero bihurtzea izan zen diseinuaren oinarrizko motibazioa. Espazioaren antolaketak espazio irekiko lan-eremua dauka, gela funtzional itxi erdi-gardenez osatutako multzo bat barne hartzen duena. Eremu publikoak etxe modernoaren efektua bikoizteko diseinatu ziren, sukalde txiki guztiz hornitua eta altzaritua, egongela, jolas-gela eta komuna instalatuz, baita kolore leunak, egurrezko azalerak, ehuna eta alfombrak erabiliz ere.
The Recognition
About the Brontzezko Saria A' Design Award
Transparent Opaque Teknologia Altuko Bulegoetxea Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Transparent Opaque Teknologia Altuko Bulegoetxea oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Transparent Opaque Teknologia Altuko Bulegoetxea beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a two-level Hi-Tech office project serving approximately 400 employees. The space layout consists of an open space working area containing an array of semi-transparent closed functional rooms. Public areas were designed to duplicate the modern home effect by installing fully equipped and furnished kitchenette, living room, game room and washroom. Combined with natural light from the surrounding windows, our central concerns for maintaining a healthy work environment were addressed.
- Dimensions & Packaging
- This is a two-storey building covering 4,000 Sq.m area, located in southern Israel. Each level stands 5 meters in height and is of polygonal shape.
- Tags
- A. Office Design, B. Interior Design, C. Studio Tali Gotthilf, D. Israel, E. Commercial Design
- Production Technology
- The color scheme was carefully chosen in repetitious smoked pastel tones matching the company brand, and appears on the upholstery, carpets, wall color and the graphics throughout the entire design. The underlying technique of sub space division playing with transparent opaque design in the form of glass petitions and patterned felt cloth 'screens', creates the open closed effect. The felt material acts both as a sound absorber as well as a colorful visual highlight.
- Design Challenge
- The main challenge was providing an extension to the existing floor below while at the same time creating an entirely new experience above as well as a sense of flow between the three-storey levels.
The difficulty to be overcome was providing continuity of design by altering the furnishing and coloring of the existing lower floor. - Research
- The research consisted of designing this office space according to the individual needs of the various departments. This includes the number of team members, their interaction and exchange of knowledge and ideas.
We also observed and measured the movement of the employees on the previous floorplan including passage thoroughfare, employee location, density in kitchenette and meeting rooms.
The result of this analysis led to two major conclusions: A staircase was centered in the middle of the floorplan to enhance worker interaction and a group of small meeting rooms was designed to meet the needs of the various work teams. - Inspiration
- Transforming this very large yet naturally well-lit open space into an intimate, warm work environment was the essential motive behind the design. I wanted to create a warm boutique business lounge environment which blends both home and work into one theme.
This led to the inclusion of transparency and opaque interaction as an important element in the design as well as using soft colors, wooden surfaces, and carpeting. - Project Duration
- This project was completed before the onset of Corona in Israel, left untouched for one year until its opening at the beginning of 2021. It was designed for the grand Hi-Tech company "Amdocs" of Israel. The entire project was completed within one year.
- Operation Flow
- The open workspace area was planned for the use of semi-transparent conference rooms situated between rows of workstations. This cooperative and interactive working 'neighborhood environment' simultaneously conveys a welcoming message of invitation for both workers and visitors. Moreover, the centrally stationed staircase contributes to the homely, flowing atmosphere of the two levels.
- Team Members
- Head Designer: Tali Gotthilf
Designer: Liron Kaleve
Graphic Design: SRVC visual Communications - Image Credits
- Photographer: Yanai Deitsch
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