Ximena Ureta diseinatzailearen Rivalta Ardo Botilarako Etiketa lana 2023 Zilarrezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.
ZilarOntziketa· 2023
Rivalta Ardo Botilarako Etiketa
diseinatzailea: Ximena Ureta
Bezeroa: Santa Ema
Zilarrezko Saria A' Design Award Irabazlea Ontziketa Kategorian
Egiaztatutako Sari Irabazlea
#144823 Sariaren Egoera EgiaztatuDiseinua
Rivalta Ardo Botilarako Etiketa Diseinuari Buruz
Rivalta produkzio mugatuko nahasketa gorri baterako sortutako ardo botilaren etiketa eta packaging diseinua da. Aurreko etiketa estaldurarik gabeko paper ur-erresistentean inprimatuta dago, offset teknologia erabiliz, bost kolore berezirekin, zilar mateko foil-arekin, serigrafia bernizarekin eta erliebe mekanikoarekin. Atzeko etiketa teknologia digitalarekin inprimatuta dago hiru kolore berezitan. Papera basoen kudeaketa arduratsurako ziurtagiria du eta zahartzeari eta argi ultramoreari aurre egiten die. Tonu gorriek eta ilustrazio xehe batek familia sortzailearen jatorri italiarra gogorarazten dute, aurkezpenari izaera dotorea emanez.
Aintzatespena
Zilarrezko Saria A' Design Award Sariari Buruz
Rivalta Ardo Botilarako Etiketa Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Rivalta Ardo Botilarako Etiketa erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Rivalta Ardo Botilarako Etiketa jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.
Diseinuaren Atzean
Prentsa-kita
Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.
- Propietate Bereziak
- Rivalta is an elegant brand, with a long trajectory and deep sense of origin. It comes from one of the highest vineyards in the Maipo Valley, known as Cerro Blanco, with an altitude of 1,000 meters on the Andes. This condition allows to produce very expressive wines with a deep color, great body, acidity and aromas. This location has become the heart of Santa Ema’s iconic wines.
Rivalta is a limited production blend, which is made every year using the best 20 barrels of the winery’s red strains. - Neurriak eta Ontziratzea
- The Rivalta front and back labels were printed on self-adhesive, uncoated, and water-resistant Wet Strength paper. It is FSC-certified, confirming the commitment to the use of raw materials grown in forests cultivated under responsible management, thus providing environmental, social, and economic benefits. The labels are resistant to aging and ultraviolet light.
Bordeaux label dimension: 4.7cm x 16.7 cm.
Back label dimension: 11.7cm x 8.4cm.
Tin capsule printed in two colors. - Etiketak
- Wine label, packaging, design, label, wine, Rivalta, Ximena Ureta, Chilean wine, Chilean designer, Santa Ema.
- Produkzio Teknologia
- The front label was printed on Fasson Estate 8,89gr and the back label on white Martele, 90gr.
The label was printed using offset technology, and both its printing and finishes were carried out on a Gallus machine with 5 special colors and Alufin Matt Gio-NB matt silver overprintable folia, silkscreen varnish and mechanical relief.
The back label was made using digital technology on a Xeikon CX3 series machine printed in 3 special colors. - Diseinu Erronka
- The challenge of this packaging consisted of designing the Rivalta label so that it would maintain some of its initial characteristics but at the same time managed to revitalize the passionate and adventurous spirit of the pioneer generations, focusing on the place of origin of the Pavone family. Red now plays an important role in Rivalta's new personality, making it more elegant and sophisticated.
- Ikerketa
- The design of the Rivalta Gift Box was the result of several previous technical tests during the trial period so as to enhance the design and establish the percentage of folia, red and silver ink of the illustration and this way define which one interpreted the new personality of this product in the best manner. Five different printing originals were elaborated until reaching the desired result.
- Inspirazioa
- Rivalta is a tribute to Pedro Pavone-Voglino, father of Félix Pavone who was the founder of Vina Santa Ema. Endowed with a wonderful pioneering spirit and great determination, in 1917 Pedro Pavone-Voglino embarked on the long journey from his home in Rivalta, in Piedmont, Italy to the New World. Upon arriving in Chile, he settled in Isla de Maipo where the landscape and its extraordinary characteristics for viticulture charmed him at once.
- Proiektuaren Iraupena
- Rivalta was launched in June 2022 in Chile as the first market.
- Eragiketa Fluxua
- This packaging is a limited production of 1,000 boxes per year. It is currently sold in Chile as well as in Santa Ema’s main markets such as China, Brazil, Hong Kong, and the Czech Republic among others.
- Taldekideak
- Art direction and design: Ximena Ureta.
- Irudi Kredituak
- Image #1, #2, #3, #4: Jorge Brantmayer.
Image #5: Ronald Caro.
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