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Ligne Roset Altzari Erakusgela by Ruixue Liang

Ligne Roset Altzari Erakusgela by Ruixue Liang is a highly esteemed winner of the very prestigious 2023 Brontzezko Saria A' Design Award in Barruko Espazioa eta Erakusketa Diseinua Competition Category.


BrontzeBarrualdea· 2023

Ligne Roset Altzari Erakusgela

by Ruixue Liang

Client: Chongqing Micro Interior Design Co., Ltd.

Brontzezko Saria A' Design Award Winner in Barrualdea Category

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Verified Award Winner

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Colors

The Design

About Ligne Roset Altzari Erakusgela

Ligne Roset Txinako Chongqing hirian dagoen erosketa-zentro bateko altzari-erakusgela baten barnealdea da. Diseinuaren erdigunean bezeroaren ibilbidea kokatzen da. Produktuak gela osoak simulatzen dituzten taldeetan antolatuta daude, bisitariek altzariak beren etxeetan irudikatu ahal izateko. Gidatutako bide batek sarreratik dendako txoko guztietara garamatza, produktu guztiak ikusgai geratuz. Bigarren sarrera-ate batek alboko denda bizi-biziei begira dago, bisitari gehiago erakartzeko. Wabi-sabi, moderno, luxu arin eta frantziar tonuak konbinatzen dira, kolore-tarte partekatu batez eta forma kurbatuez batzen direlarik.

The Recognition

About the Brontzezko Saria A' Design Award

Ligne Roset Altzari Erakusgela Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Ligne Roset Altzari Erakusgela oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Ligne Roset Altzari Erakusgela beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The project is located in the Red Star Macalline Shopping Mall. From the beginning of the design, we reached a consensus with our client that the sales lines are the most important. The most we talked with our client is also about the plan layout and sales lines.
Dimensions & Packaging
In terms of spatial visual effects, the starting point of thinking is: the product is the protagonist, and the space exists to foil it. ligne roset's products are used in a wide variety of Spaces through the design team's design of several different tonalities to complement the various furniture products.
Tags
ligne roset,Modern,Wabi-sabi,Light Luxury,French
Production Technology
The layout of the store interior, set the route so that customers from the entrance, can naturally walk in the store to every corner, you can see all the products. The layout of the design team is to form a group, and these groups are scene simulation, they will allow customers to have immersive associations about the good effect of their own home association.
Design Challenge
Because there are several different styles and tonalities, it is important to know how they coexist and how they transition naturally. The method adopted by the design team is the local interpenetration of the modeling and the basic unity of the color, which can perfectly solve the problem of harmony.
Research
The design team used wabi-sabi, modern, light luxury, French style tonality. Wabi-sabi was chosen as the most important piece in the main entrance. Because next to the merchants are exquisite, luxurious tonality, so that they can have obvious differentiation, attract people's attention. At the same time in order to foil the characteristics of freehand space furniture, the design team here used a lot of curves, from the construction period, cost, construction difficulty and other factors, wabi-sabi wind is a more appropriate choice.
Inspiration
List the main display products according to the sales situation of the goods, and then carry out the layout and sales line design. The store is in a good location near the main entrance of the shopping mall, and there is the main toll desk of the shopping mall next to it, so there is no doubt that this is the main entrance of the store. At the same time, the sales situation of other merchants was observed. There were other merchants with great popularity nearby, but they were not furniture categories. The designer also set a gate entrance in the position opposite the merchants, which could attract more customers to achieve the purpose of drainage.
Project Duration
The project began in Chongqing in 2021 and will be completed in September 2021.
Operation Flow
List the main display products according to the sales situation of the goods, and then carry out the layout and sales line design. The store is in a good location near the main entrance of the shopping mall, and there is the main toll desk of the shopping mall next to it, so there is no doubt that this is the main entrance of the store. At the same time, the sales situation of other merchants was observed. There were other merchants with great popularity nearby, but they were not furniture categories. The designer also set a gate entrance in the position opposite the merchants, which could attract more customers to achieve the purpose of drainage.
Image Credits
Chongqing Micro Interior Design Co., Ltd.

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