Serel Magic Konketa Enkimeratua by Serel Design Team

Serel Magic Konketa Enkimeratua by Serel Design Team is a highly esteemed winner of the very prestigious 2023 Burdinazko Saria A' Design Award in Bainugelako Altzari eta Aparatu Sanitarioen Diseinua Competition Category.

BurdinaAparatu Sanitarioak· 2023

Serel Magic Konketa Enkimeratua

by Serel Design Team

Client: Serel Sanitary Factory

Burdinazko Saria A' Design Award Winner in Aparatu Sanitarioak Category

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Verified Award Winner

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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Serel Magic Konketa Enkimeratua

Serel Magic konketa enkimeratu bat da, forma organikoko ontzi batekin. Konketa suzko buztin zeramikaz eginda dago, moldaketa bidez. Ontziaren azpian bi egitura daude, bata eskuinean eta bestea ezkerrean, unitatea eusten dutenak eta hanka gisa funtzionatzen dutenak. Hondakin-urak ezkerreko egituratik pasatzen dira eta konketa uzten dute konketarako diseinatutako sifoi-konexio ezkutu baten bidez. Hortaz, isurbidea ez da ikusgai, eta horrek fluxuaren pertzepzio berri bat eskaintzen du. Gainazal leunek eta estaldura nano antibakteriano batek garbiketa erraza errazten dute.

The Recognition

About the Burdinazko Saria A' Design Award

Serel Magic Konketa Enkimeratua Burdinazko Saria A' Design Award irabazlea da, ondo diseinatutako sorkuntzetatik espero diren eskakizun profesional eta industrialak betetzen dituzten diseinu onei ematen zaien aitorpen prestijiotsua. Burdin-mailako irabazleek beren sortzaileen trebetasun handia, espezializazio handia, adituen ulermena eta sormen-gaitasuna erakusten dituzte. Serel Magic Konketa Enkimeratua oso estimatua, miretsia eta maitea den sorkuntza izatea espero da, praktikoa eta berritzailea dena. Burdinazko Saria A' Design Award irabazi duen diseinu honek sektoreko praktika onenak integratzen ditu eta know-how-ari eta talentuari lotutako ezaugarri tekniko gaituak ditu. Serel Magic Konketa Enkimeratua zehaztasunagatik errespetatua den lana da, eta mundua leku hobea egiten laguntzen duten bizi-kalitatearen hobekuntzak eskaintzeko diseinatua dagoena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Magic; while it changes the current basin perception with its unique bowl form, it also includes the gateway of water for its return trip in an invisible way, and this gives the user a new flow perception and esthetics. There are two structures under the basin carrying the unit, on the right and on the left, which function as legs. The waste water passes through the structure on the left side and leaves the basin through the concealed siphon connection specially designed for the washbasin.
Dimensions & Packaging: Width: 800 mm, Depth: 460 mm, Height: 265 mm
Serel Magic Countertop Washbasin made of fire clay ceramic casting raw material. Serel Magic Countertop Washbasin’s packaging is environment friendly packaging.
Tags: Organic washbasin, Basin, Sink, Invisible Waste Hole, Ergonomic, Functionality, Magic
Production Technology: Product molds produce according to traditional casting and high presure casting. Serel Magic Washbasin produce by standart ceramic producement techniques. Hygiene Plus nano technologic surface application add value the product and make it different from others. Also its antibacterial surface technology prevents bacterial growth.
Intricate details of the washbasin are purified so surfaces are smooth. As a reason bacterias and dirties which shown in electron microscope are getting destroyed.
Design Challenge: Our researches directed us to a new innovative form which carries marks from authenticity. All your research showed the most aesthetic and ergonomic design for final production.
Research: Digitalizing is rising in all consumer groups when we watch the trends. Our purpose to develope pure, easy clean and an illusional washbasin. On this point we aimed to become pioneer in both domestic and foreign market. The results of studies with focus group, final product formed.
Inspiration: Life is like water, sometimes placid, and sometimes full of joy, always flowing. Serel Magic emulates the flowing of life, and life’s impatience towards reaching the dance and serenity within the mysterious space created by enthusiastic ambiance of a waterfall, and creates a pure way to an elegant pass.
Project Duration: Serel Magic Washbasin started in March 2022 in Manisa/Turkey
Operation Flow: Serel Magic washbasin performs better with Hygiene Plus nano technology surface application. It contributes to the development of the company and the industry, while providing a hidden drain and an invisible waste water location.
Team Members: Zafer DOĞAN
Ali YILDIZ
Selen USTA
Image Credits: All images prepared in computer graphics by in house cg technologies and team members.