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Jotape 3D Duo Funtsezko Arte-Irudi by Mateus Morgan
Jotape 3D Duo Funtsezko Arte-Irudi by Mateus Morgan
Jotape 3D Duo Funtsezko Arte-Irudi by Mateus Morgan
Jotape 3D Duo Funtsezko Arte-Irudi by Mateus Morgan
Jotape 3D Duo Funtsezko Arte-Irudi by Mateus Morgan

Zilar Ordenagailu Grafikoak · 2023

Jotape 3D Duo Funtsezko Arte-Irudi

by Mateus Morgan

  • Zilarrezko Saria A' Design Award 2023 in Ordenagailu Grafikoak
  • CLIENT: Morgan Studio
  • Estimated Number of Design Views: 68,805
  • Verification code EFE88DEE4F · Verify this award
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About Jotape 3D Duo Funtsezko Arte-Irudi

Kuxina eta aparra bezalako elementu bisualen bidez produktuaren ezaugarri guztiak biltzen dituen irudi bat sortzea zen ideia. Horrela produktuak behar zuen leuntasun sentsazioa emanez. Inspirazioa eguneroko material arruntak ziren. Elementu flotatzaileek forma bigun eta biribilen bidez leuntasun eta arintasun sentsazioa ematen dute. Nahiz eta irudikapen sinplea izan, emaitza ohikoa ez den zerbait pentsatu zen. Erronka handiena elementu eta ehundura batzuen bidez produktuak behar zuen sentsazioa izatea izan zen.

About the Zilarrezko Saria A' Design Award

Jotape 3D Duo Funtsezko Arte-Irudi Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Jotape 3D Duo Funtsezko Arte-Irudi erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Jotape 3D Duo Funtsezko Arte-Irudi jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Press Kit

Unique Properties
The idea was to create an image that brings all the features of the product through visual elements like the cushion and the foam. Thus giving the sensation of softness that the product needed.
Dimensions & Packaging
5000 x 5000px 300dpi
Tags
3d boot, cgi shoe, shoe, shoe modelling, 3d shoe
Production Technology
The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering. Nothing on the scene was scanned or photoscaned.
Design Challenge
The biggest challenge was that through a few elements and textures the sensation the product needed. Never forgetting to focus on the product itself as a primary element. Another complicated point was the modeling of the shoe itself, where I had to reproduce every detail of the product.
Research
The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
Inspiration
The inspiration was the common materials of the day to day. The floating elements bring through the soft and round shapes the sensation of softness and lightness. Even though it was a simple representation, the result was thought of something different from the usuall.
Project Duration
2 months, Franca, Brazil

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