Oat Milk Edari Ontziratzea by Wallrus Design Studio

Oat Milk Edari Ontziratzea by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2023 Brontzezko Saria A' Design Award in Ontziketa Diseinua Competition Category.

BrontzeOntziketa· 2023

Oat Milk Edari Ontziratzea

by Wallrus Design Studio

Client: Wallrus Design Studio

Brontzezko Saria A' Design Award Winner in Ontziketa Category

16,754

Verified Award Winner

Verify Award Status for #150948

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Oat Milk Edari Ontziratzea

Oloa Esnea olo landarean oinarritutako edari baterako ontziratze-diseinua da. Ontzia 85 mm zabal, 85 mm sakon eta 230 mm garai neurtzen dituen kartoi aseptikozko kaxa bat da, eta grafikoak inprimatze flexografikoaren bidez aplikatzen dira. Bizimodu ezberdinak dituzten gazteen ilustrazioak agertzen dira ontzian, edaria berri eta elikagarri gisa aurkezteko. Eguneroko ohitura osasungarriak modu sotil batean erakusten dira irudien barruan. Diseinuaren helburua apalategian nabarmentzea da, oraindik olo esnearen zaporea ezagutzen ez duten kontsumitzaileak dastatzera gonbidatzeko.

The Recognition

About the Brontzezko Saria A' Design Award

Oat Milk Edari Ontziratzea Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Oat Milk Edari Ontziratzea oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Oat Milk Edari Ontziratzea beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Milk made from Oat is a unique product that is very nutritious and has many properties. This product can be used as a substitute for milk in the market. Most of the audience has no idea about the taste of this product. Therefore, they should be encouraged through design to try this unique product once.
Dimensions & Packaging: Width 85 mm x Depth 85 mm x Height 230 mm
Tags: Oat Milk, Tetrapak, Milk, Healthy
Production Technology: This product is flexo-printed on tetrapack aseptic box.
Design Challenge: The newness of the product and the lack of consumer awareness of the taste and uses of the product.
Research: Questionnaires were provided to a number of target audience groups and then the main direction of design was extracted from their answers. Also, interviews were conducted with a number of stores and coffee shops about the product and its uses.
Inspiration: In choosing the design path of this project, to achieve the best result, it is focused on consumer insight and creating a level of product awareness.
Project Duration: The project started in January 2022 in Iran and finished in April 2022 in Iran.
Operation Flow: This design on the shelf is well distinguished from other products and impresses the consumers and establishes an emotional connection with them.
Team Members: Creative director: Matin Mirzaei
Image Credits: Mockup: Wallrus Design Studio