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Serum Kosmetikoen Ontziratzea by Andromachi Kakava

Serum Kosmetikoen Ontziratzea by Andromachi Kakava is a highly esteemed winner of the very prestigious 2024 Burdinazko Saria A' Design Award in Ontziketa Diseinua Competition Category.


BurdinaOntziketa· 2024

Serum Kosmetikoen Ontziratzea

by Andromachi Kakava

Client: ABC Design Communication

Burdinazko Saria A' Design Award Winner in Ontziketa Category

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Verified Award Winner

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Colors

The Design

About Serum Kosmetikoen Ontziratzea

Bere sinbolismo bisualak grand prix-eko banderarekin produktuaren zimur-aurkako ekintzaren abiadura eta eraginkortasuna komunikatzen du. Produktuak giza azalean dituen berreraikitzeko gaitasunen indarra eta abiaduraren islada izan zen diseinu bisualaren inspirazio iturria. Bere gaitasuna azpimarratzeko, grand prix-eko xake-bandera zuri-beltza hartu zen inspirazio gisa, azala babesterakoan produktuak duen abiarazpen azkarra markatuz. Prozesuaren zatirik zailena inprimatzailearekin egindako lankidetza izan zen, kutxa zilarrezko erliebea lortzeko.

The Recognition

About the Burdinazko Saria A' Design Award

Serum Kosmetikoen Ontziratzea Burdinazko Saria A' Design Award irabazlea da, ondo diseinatutako sorkuntzetatik espero diren eskakizun profesional eta industrialak betetzen dituzten diseinu onei ematen zaien aitorpen prestijiotsua. Burdin-mailako irabazleek beren sortzaileen trebetasun handia, espezializazio handia, adituen ulermena eta sormen-gaitasuna erakusten dituzte. Serum Kosmetikoen Ontziratzea oso estimatua, miretsia eta maitea den sorkuntza izatea espero da, praktikoa eta berritzailea dena. Burdinazko Saria A' Design Award irabazi duen diseinu honek sektoreko praktika onenak integratzen ditu eta know-how-ari eta talentuari lotutako ezaugarri tekniko gaituak ditu. Serum Kosmetikoen Ontziratzea zehaztasunagatik errespetatua den lana da, eta mundua leku hobea egiten laguntzen duten bizi-kalitatearen hobekuntzak eskaintzeko diseinatua dagoena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Frezyderm's Face Serum boxes are intended for doctors only and was created to be given to them as an information promotion kit.
Its visual symbolism with the grand prix flag communicates the speed and effectiveness of the product's anti-wrinkle action.
Dimensions & Packaging
Box: Width 202,5mm x Depth 46,623mm x Height 108,3mm
Tags
cosmetics, frezyderm, serum, silver, packaging
Production Technology
The Series contains 6 different Serums that help skin elasticity, reduce wrinkles and moisturize the skin, enhancing the basic skin care cream.
The metallic texture of the packaging combined with the embossed pattern, the colors and the FACE SERUM logo herald a unique and effective action.
Design Challenge
The hardest part of the process was the collaboration with the printer, in order to achieve the emboss on the silver box.
Research
Frezyderm's Face Serum boxes where created to be given to doctors as information and as a treatment suggestion for their patients.
The reference to the power and speed of the product in rebuilding the skin was the inspiration for the visual design with a checkered pattern dominating printed and embossed on the metallic paper.
So the symbolism wins the impressions and the experts are conquered.
Inspiration
The reflection of the power and speed of reconstructive abilities of the product on the human skin was the inspiration behind the visual design.
To underline its capacity, we were inspired after the black and white checkered flag of the grand prix, marking the product's rapid launch at providing the skin with protection.
Project Duration
The project started in April 2022 in Athens and finished in November 2022 in Athens.
Operation Flow
Frezyderm Face Serum case is addressed to dermatologists specifically and was created to be distributed to them as information promotion kit.
Team Members
George Ziakas
Andromachi Kakava

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