Bao'an Tourism Gifts Te Zerbitzua by Yan Wu

Bao'an Tourism Gifts Te Zerbitzua by Yan Wu is a highly esteemed winner of the very prestigious 2024 Burdinazko Saria A' Design Award in Oparigai Diseinua Competition Category.

BurdinaOparigaia· 2024

Bao'an Tourism Gifts Te Zerbitzua

by Yan Wu

Burdinazko Saria A' Design Award Winner in Oparigaia Category

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Verified Award Winner

Verify Award Status for #154148

View at A' Design Award Press Release Award Badge

Colors

The Design

About Bao'an Tourism Gifts Te Zerbitzua

Bao'an Tourism Gifts turismorako oroigarri gisa sortutako zeramikazko te-zerbitzu bat da. Formak Bao'an barrutiko Phoenix Dorrean du inspirazioa, eta horrela, forma tradizionalak estilo moderno soilarekin uztartzen dira. Te-piezak Anhui probintziako Shexian konderriko Shengkou labeko zeramikaz eginak daude, kolore bakarreko beztatzekin, marroi-beltzean eta berde-beltzean. Kanpoko kutxa ingurumenarekiko errespetutsua den orezaz eginda dago, eta kolore ezberdinetako gutun-azal etiketak ditu. Zerbitzu honek tokiko kultura eguneroko te-edatearekin uztartzen du.

The Recognition

About the Burdinazko Saria A' Design Award

Bao'an Tourism Gifts Te Zerbitzua Burdinazko Saria A' Design Award irabazlea da, ondo diseinatutako sorkuntzetatik espero diren eskakizun profesional eta industrialak betetzen dituzten diseinu onei ematen zaien aitorpen prestijiotsua. Burdin-mailako irabazleek beren sortzaileen trebetasun handia, espezializazio handia, adituen ulermena eta sormen-gaitasuna erakusten dituzte. Bao'an Tourism Gifts Te Zerbitzua oso estimatua, miretsia eta maitea den sorkuntza izatea espero da, praktikoa eta berritzailea dena. Burdinazko Saria A' Design Award irabazi duen diseinu honek sektoreko praktika onenak integratzen ditu eta know-how-ari eta talentuari lotutako ezaugarri tekniko gaituak ditu. Bao'an Tourism Gifts Te Zerbitzua zehaztasunagatik errespetatua den lana da, eta mundua leku hobea egiten laguntzen duten bizi-kalitatearen hobekuntzak eskaintzeko diseinatua dagoena.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Adopting inspiration from Phoenix Tower in Bao'an District, Bao'an Tourism Gifts is designed as an original trditional style tea sets with a creative style that conforms to modern aesthetics. The work not only reflects the blending of traditional culture and modern aesthetics, but also integrates culture inheritance and local culture into daily life through which shows its beautiful concept that with the pagoda in hand, life is worry-free.
Dimensions & Packaging: 50cm*16cm*12cm
Tags: environmentally friendly, tea appreciation, Bao'an courtesy, ceramics, Shenzhen tea
Production Technology: The outer box is made from environmentally friendly pulp and features modern-style envelope labels. The internal tea sets are crafted from Shengkou Kiln ceramics from Shengkou Village, Guilin Town, Shexian County, Anhui Province. Shexian Shengkou Kiln originated during the Tang Dynasty, flourished during the Five Dynasties, and ceased production in the Song Dynasty, with a history of at least 1,170 years. It boasts high-end ceramics with single-color glazes such as black-brown and black-green.
Design Challenge: The design and production of the internal tea sets involve the use of ceramics from Shengkou Kiln in Guilin Town, Shexian County, Anhui Province. These ceramics are characterized by high-quality single-color glazes such as black-brown and black-green.
Research: Understanding the needs, preferences, and behavior patterns of the target users is crucial. This involves gathering user feedback and insights through methods such as user research, market analysis, and competitive analysis. During the early stages of product design, concept development and ideation are carried out. This includes defining the product's positioning, target user demographics, core features, and characteristics. Preliminary design concepts are developed using tools like sketches, storyboards, and user stories.
Inspiration: The designer has chosen "Bao'an Youli" as the main theme, incorporating the Bao'an District's Phoenix Tower as a design element. They have captured traditional auspicious symbolism in a collection of Chinese tea sets designed for everyday tea enjoyment and contemplation. This series not only meets various modern lifestyle needs but also seamlessly blends traditional cultural elements with contemporary aesthetic styles.
Project Duration: This project began in October 2022 and, after approximately 8 months of research, organization, and design, it was finally prototyped and produced in June 2023. It was showcased at the Shenzhen Creative Gifts Exhibition.
Operation Flow: This work utilizes eco-friendly outer packaging and the application of plastic envelope labels in different colors. It aims to better and more directly convey the theme of "Bao'an Youli" brand, making it closer to the lives of modern young people. Through the presentation of Chinese tea sets, it not only fulfills various modern lifestyle needs but also seamlessly integrates traditional cultural elements with contemporary aesthetic styles.
Image Credits: None