FoodX Poznan Jatetxea by Modelina is a highly esteemed winner of the very prestigious 2024 Brontzezko Saria A' Design Award in Barruko Espazioa eta Erakusketa Diseinua Competition Category.

BrontzeBarrualdea· 2024

FoodX Poznan Jatetxea

by Modelina

Client: FoodX

Brontzezko Saria A' Design Award Winner in Barrualdea Category

18,302
Verified Award Winner
Verify Award Status for #155467

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About FoodX Poznan Jatetxea

90eko hamarkadako kale-arte ona eta bideo ikonikoen konbinazioa da FoodX-erako azken proiektuaren gakoa. Diseinatzaileari gustatzen zaizkio ideia eroak, pentsaera irekia eta briefing bikaina dituzten inbertitzaileak, eta FoodX taldea kategoria horretan sartzen da, haien janaria plateren gaineko benetako Kale-Artea baita. Lekua horrela sortu zen, kale-estilo agerikoarekin eta 1980ko eta 1990eko hamarkadetako koloreekin, pop musikaren telebistako klip koloretsuetatik zuzenean, benetan musika jotzen zuenekoak.

The Recognition

About the Brontzezko Saria A' Design Award

FoodX Poznan Jatetxea Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. FoodX Poznan Jatetxea oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. FoodX Poznan Jatetxea beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The combination of good street art and iconic videos from the 90s is the clou of the latest project for FoodX. We love Investors, who come to us with crazy ideas, an open mindset and a fantastic brief - FoodX team belongs in that category, their food - real Street Art on a plate.
Dimensions & Packaging: 80 square meters
Tags: restaurant, interior, food, poland, poznan
Production Technology: The interior is dominated by a gradient of pastel colours running through the walls and furniture. It was proposed a chameleon-type foil on the external windows, introducing even more customers into this colourful space, taking them into the crazy world of the 90s.

Drawing on the style of those years, we decided to use a glass brick, which was extremely popular at the time. They were used to create a bar and as a fnishing element on some of the walls.
Design Challenge: Designing FoodX was a creative challenge that took us straight to the heart of the 90s. Our task was to combine street art with iconic 90s videos in a restaurant setting. We aimed to bring the vibrant energy of that era to life. Key challenges included creating a cohesive visual language using pastel gradients, glass bricks, and street mirrors. Every piece of custom furniture had to match the unique atmosphere. The project's success hinged on capturing the essence of the 90s while delivering a delightful dining experience.
Research: Immerse yourself in a 90s nostalgia trip at FoodX, where street art and iconic 90s videos blend seamlessly. This project showcases the power of collaboration with open-minded investors who dared to dream. The restaurant's vibrant, graffiti-filled "street" style and pastel gradients invoke the spirit of the 90s, while glass bricks and street mirrors add a unique touch. Every piece of custom-designed furniture complements the overall aesthetic. FoodX serves not just food but a journey back in time.
Inspiration: The place was created in a very street style and with colours straight from the 1980s and 1990s, coming directly from the colourful clips of the pop-music television, when it actually was playing music.
Project Duration: Poznan, Poland
The project lasted a total of five months.
Operation Flow: Currently, FoodX restaurants operate not only in Warsaw, but also in Krakow, Poznan and Wroclaw. Each of them, apart from the flagship restaurant in Warsaw, is run by different franchisees, independent entrepreneurs who are developing their businesses in the aforementioned cities with great success.
Team Members: Pawel Garus, Jerzy Wozniak, Kinga Kin
Image Credits: Patryk Lewinski